Holy Grail of E-Commerce Website Development

A different set of criteria is involved in E-commerce website designing and without these must-have features, attaining commercial success is hardly possible.

Blue Shark Solution
Ecommerce Web Development
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In the world of Internet browsing, a new dimension has certainly been added with the introduction of E-commerce websites. The increasing popularity of these sites has certainly contributed to an explosive growth of Internet usage all over the world. Moreover, as these websites are getting more responsive and user-friendly with multi-platform and multi-device support, a growing number of people are adopting this advanced shopping technology.

Understanding the market dynamics play an important role in the successful planning and implementation of a good E-commerce website. In addition to these, there are a few other things that website development companies are required to be careful about while developing an e-commerce website. Here are five most important features considered mandatory for the good and efficient functioning of a website in this category.

Designing the website: An uncluttered and minimalist design is the first and foremost requirement of e-commerce solutions with a potential for success. Having a number of design elements on the home page is a style that has passed out and a simple design that also looks specious to the visitor is the ongoing trend in E-commerce website designing. Having a catchy and attractive logo capable of engaging the attention of the visitors is another basic prerequisite. It should also carve out and reflect a distinctive identity for the website. The business goal of the website, along with the products and services they sell, play a defining role in logo designing for E-commerce websites. Therefore, a logo that is unique and distinctive is always going to be a better choice.

User-friendly Features: The checkout process is a very important feature of e-commerce web development. An easement and one-page checkout system is a mandatory feature of these sites. A payment process via secured payment gateways is another prominent design element along with dependable data encryption technology. Most websites are found to offer free shipping on their product beyond a minimum amount of purchase and it has certainly become an effective way of attracting customers to the site.

Promotion and placement: People shop from E-commerce sites only because they sell products and services against a very low price. Without discount, promotional coupons and freebies, an E-commerce website has little chance of success. Apart from promoting their products, placing them with a focus on highlighting the core features along with views from different angles and product description is also important.

Inbuilt search engine: An inbuilt search engine is one of the most important design elements of Magento E-Commerce Development. It allows the customer to search for the product they were looking for based on criteria like brand, cost, category and size. It must also have a secure log in option for E-commerce websites always involve financial transactions.

Social media: Without social media promotion, eCommerce web solutions have little chance of success. More than 20% of total visitors to e-commerce sites are redirected from social networking sites and allow the websites to better comment and interact with their target customers.

All the five factors mentioned above play a determining role in E-commerce website designing and without them you can hardly expect a success.

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