Home Improvement Row Launch Party

Online, November 7, 2012 (Newswire.com) - Home Improvement Row, an organization aimed at growing and branding St. Petersburg's 22nd Avenue as a home improvement destination, will be hosting their launch party at Mazzaro's Italian Market on Tuesday, November 13th from 6pm to 8pm. St. Petersburg Mayor Bill Foster, and numerous City Officials will be in attendance to show their support.

"We are very excited to be launching Home improvement Row," said Brian Manning, Home Improvement Row Representative and Owner of The Carpet Store. "We look forward to branding and growing 22nd Avenue as the ultimate destination for all home improvement needs throughout the entire Tampa Bay area."

Guests will enjoy complimentary food & refreshments while acquiring information on the organization's Habitat for Humanity involvement, previewing the new website, meeting new members, and obtaining membership information.

The event will take place at Mazzaro's Italian Market located at 2909 22nd Avenue N in St. Petersburg. The representatives of Home Improvement Row are asking for the city's support in increasing awareness and branding 22nd Avenue as "Home Improvement Row".

Over the past 25 years, St. Petersburg has become an internationally recognized destination, famous for its beaches, art, and overall superior living experience. Home Improvement Row is a proposition to revamp St. Petersburg's 22nd Avenue, and through combined efforts, advocates can bring additional traffic to the stores and increase the visibility of 22nd Avenue to reach the entire Tampa Bay area.

Home Improvement Row's new website will serve as a general information page for the proposed project. There will be information regarding advantages, specials, benefits and features to shopping on the row. In order for this project to succeed it is important that all of 22nd Avenue work together to encourage progression.

Please contact [email protected] for further information regarding the new organization and/or the upcoming launch party.

Home Improvement Row: Founded in St. Petersburg, Home Improvement Row's goal is to increase awareness to draw more business to St. Petersburg, and 22nd Avenue specifically. The organization's mission includes better lighting and better sidewalks for 22nd Avenue.

Hype Group: Located in St. Petersburg, FL, Hype Group is a full-service marketing, advertising and public relations agency providing innovative design, marketing and public relations solutions for businesses of all sizes and industries.

Note to Editors: For further information on the event, if you would like to attend the event, or schedule an interview, please e-mail [email protected] or call 727.623.9085.

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