How to Scale Conversational AI With Your Business

iQuanti: If you've implemented a well-designed, user-friendly conversational AI, you're probably ready to enable and support growth in your company. This is the time to fine-tune your AI chatbot to increase its functionality and give your customers an improved user experience. To scale conversational AI right, you'll want to find what works best for you and your consumers — which may take a little trial and error.

Offer convenience and immediate solutions to customer issues

These days, customers have much more say in how a business operates. If you want to scale your conversational AI, it's a good idea to make your customer support available when, where, and how your consumers find it most convenient. That's one way an AI chatbot can help your support scale, without requiring 24/7 call centers.

You can also make it even easier to tap into support by integrating your chatbot with popular channels like WhatsApp, Facebook Messenger, and Apple Business Chat. On top of that, you can enable customers to start a conversation on one platform and finish it on another later on. 

The great thing about conversational AI is that it provides users with speed and efficiency. So, the sooner you answer your customer's questions, the sooner they get their problem solved and can get back to living life. 

Exchange standard questions and answers with more engaging dialogue

Rather than giving your users a short list of automated replies that may or may not fit their needs, it's best to provide a more engaging conversation to recognize their requests better, which is where AI and automation can come in. However, to scale your conversational AI right, you'll need to make sure that as your AI "learns," it continues to sound and think like your brand.

Users are looking to communicate with a bot that can offer actual dialog to answer their questions. You'll need to have an in-depth understanding of your customer's needs, questions, and concerns to give them more tailored answers during the interaction.

Increase personalization in the consumer experience

You can increase personalization in the consumer experience by assessing the user's data. When you have more history and information about the customer, you can create more effective communication. 

Personalization also allows for better task fulfillment and helps you find customer patterns that will optimize your chatbot even more. 

You can cross-sell and up-sell customized recommendations based on tailoring your AI chatbots to user preferences. For example, if one of your customers wants to buy a new laptop for school, the chatbot can suggest digital products like virus protection or a laptop protection plan. It can also up-sell products like a laptop bag or keyboard cover. Up-selling and cross-selling bring in more revenue and provide everything your customer needs all in one place.

Implementing these changes can yield great results over time with a bit of tweaking and adjusting. Overall, it's all about giving your consumer what they want and when they want it. 

Source: iQuanti, Inc.

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Tags: apple business chat, consumer, conversational al