Innovative Marketing Team Returns From Quarterly Conference
Team members from Innovative Marketing, an interactive advertising firm, recently returned from a quarterly conference. The firm's managers report that the team gained valuable industry insights as well as beneficial contacts.
Riverside, CA, October 30, 2015 (Newswire.com) - “The company’s quarterly conferences are always great opportunities to gain more knowledge and practice more skills,” said John, Innovative Marketing’s director. “Each time we attend one of these events, we raise the bar for the next quarter.”
John described the conference as a mix of workshops and networking. “There are many speakers and industry leaders present,” he said. “We have a chance to hear what’s upcoming in terms of marketing trends and what we’ll need to do to stay ahead of the curve.”
"The company's quarterly conferences are always great opportunities to gain more knowledge and practice more skills,"
John, Company Director
According to John, skills attainment is one of central goals for the conference. “We work on multiple skills, such delivering effective presentations, connecting with customers, and creative messaging,” he shared. “The expert presenters often have great insights into what works best for certain situations. They provided us with valuable tips we’re looking forward to implementing soon.”
“We are also invited to share our knowledge with others,” John added. “Our Innovation Marketing team made a point of networking with colleagues from other regions. It’s always fascinating to learn what these branches are doing and how their campaigns are performing. There is a tremendous outpouring of support for one another, as well as plenty of idea exchanges. These are connections we’ll maintain for a long time.”
Innovative Marketing Managers Describe the Benefits of Conferences
As John previously stated, he believes in the value of attending conferences. “We have growth-oriented mindsets at Innovative Marketing,” he said. “This means we’re continually looking for ways to improve our current skills and add new ones. Conferences are perfect for such purposes.”
“Second, our team has opportunities to improve their networking skills while attending these events,” John added. “Networking is something we discuss frequently in our team meetings. It’s not just about going out and passing on your business card to everyone you meet, hoping that someone will call. It’s about making meaningful and valuable connections. It’s quality – not quantity – that matters in networking.”
As Jeff noted, it’s critical for the team to plan in advance. “You have to be ready to absorb the knowledge. You have to identify who you want to meet,” he shared. “Do research beforehand on what topics will be presented and compare them to the skills you want to enhance or learn. Have questions ready for both presenters and other attendees. The more you prep, the greater benefit you’ll receive from the experience.”
All things considered, Jeff concluded, “The most important reward for attending these conferences is how energized our team members are when they return. They can’t wait to use their fresh knowledge to serve our customers. That’s really what makes it all worthwhile.”
About Innovative Marketing
Innovative Marketing is a high-performing provider of dynamic promotional campaigns that drive business growth and accelerate market expansion. The firm’s team of branding specialists has the skill and versatility needed to increase profitability for clients of all sizes. By applying in-depth market research and demographic analysis, Innovative Marketing delivers consistent results that clients see in both increased brand loyalty and enhanced bottom lines. The company maintains a commitment to professional development to ensure that each promotional initiative is powered by the collaborative efforts of an exceptional team. To learn more about how Innovative Marketing and their dynamic marketing and consulting services, visit the company’s website today.
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