Integrate.com Increases New Business for Adaroo.com by 1000%

Integrate.com has helped Adaroo.com increase their volume of new business by 1000%. Through Integrate's customer generation platform, the client is getting connected with 10 new campaigns per week.

Integrate.com has helped Adaroo.com increase their volume of new business by 1000%. Through Integrate's platform, the client is getting connected with 10 new campaigns per week. The client's new customer acquisition cost has been virtually eliminated saving them in excess of $50,000 per year.

Adaroo.com is a reputable organic SEO lead generator that caters to select B2C verticals. The company turned to Integrate.com to see if they could find new business through its revolutionary semi-transparent performance marketing platform. Immediately, Integrate's technology began matching them with campaigns that were a perfect fit for their capabilities. Through Integrate's platform, Adaroo receives notifications of 10 or more matching campaigns per week. Campaigns are accepted on a case by case basis determined by which ones will yield the highest return on investment.

Roger Henry, VP of sales at Adaroo says "Cost of new client acquisition is probably the key number. It is now virtually non-existent with integrate. Without integrate it takes a full time person assigned to this task at an in-place cost plus bonuses of about $50k/year. Also the platform has freed up 20% to 25% of my time which I can use in other areas to help us grow. As a matter of fact we are getting ready to launch a new product in the first quarter of 2011 which I have been working on. It is unlikely we would be doing this had I had to continue to acquire and manage client acquisition. Integrate has made a huge difference for us."

Integrate has helped the client to increase their bankruptcy lead business by more than 20% and break into new verticals without risking company resources. Through the unique platform's structure, Adaroo has accessed campaigns on multiple performance marketing models and maximized their ability to drive quality traffic. Integrate has increased this client's revenue, reduced their costs and improved their efficiency.

Integrate.com is a performance based customer generation platform that integrates virtually every type of media source, both online and offline, into one easy-to-use interface. Essentially any advertiser can use Integrate to capture new customers through billboards, newspapers, magazines, TV, radio, mobile devices, SEM sites, online contextual ads and more. They offer a one stop shop that embraces all aspects of performance marketing, including Cost-per-Inbound-Call (CPIC), Cost-per-Lead (CPL), Cost-per-Acquisition (CPA), and Live Transfer (LT) campaign models.

For more information on Integrate.com, please visit their website at http://www.integrate.com or call 866-478-0326.

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Tags: customer generation, lead generation, marketing, new customers, performance marketing


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