Kalixa® Introduces Ukash as New Payment Partner

Online, July 5, 2011 (Newswire.com) - Kalixa provides its customers the opportunity to top up their prepaid MasterCard® by simply purchasing a voucher, which can be done in cash at local Ukash agents, wherever a PayPoint, Payzone or epay logo is displayed. Ukash is available from hundreds of thousands of global locations, such as shops, kiosks, petrol stations or at post offices.

Suresh Vaghjiani, Head of Product Management, explains:
"The advantage which Ukash offers our Kalixa cardholders is the convenience of being able to top up Kalixa without using their bank account or credit/debit card. By exchanging cash for a Ukash voucher, a high level of privacy is guaranteed, as no financial information has to be provided. Cardholders then simply log into their Kalixa eAccount and enter their 19 digit voucher code and the voucher value they wish to load. The funds are instantly available to use from their Kalixa Card."

Ukash complements Kalixa's wide range of load methods, spanning from bank transfer and credit/debit cards to wallets and payment vouchers. During a trial period until the 31st of July, Kalixa is offering cardholders the opportunity to try Ukash for free.

For further information about Kalixa visit: www.kalixa.com

Kalixa is issued by:
Vincento Payment Solutions Ltd.
PO Box 6272
London
W1A 4TP
United Kingdom

Media Relations:
Fifth Dimension Media Ltd
Heiko Maier
[email protected]
+44 (0) 20 7268 3875

• Kalixa is issued by Vincento Payment Solutions Ltd, an e-money institution which is authorised and regulated by the FSA.
• All Kalixa cardholder funds are held in a client-designated account with Barclays Bank Plc.
• As required by the FSA, Vincento guarantees its financial liabilities relating to outstanding e-money.
• Cardholder funds are backed at all times by low-risk liquid assets to 102% of the outstanding e-money value.
• kalixa.com is secured by Verisign, the trusted provider of internet infrastructure services for the networked world.
• Vincento, the issuer of Kalixa, is a pan-European prepaid MasterCard card issuer.