Kassar Group Debuts New Marine Outboard in Lebanon

Nakata Marine showed exceptional performance during the testing phase.

Since Kassar Group’s entrance into the marine industry just a few years ago, the rapidly expanding corporation is introducing high-regarded marine outboard engine. The corporation now offers Nakata Marine.

The newly released outboard is available in 5, 10, 15, and 40 horsepower. The collection showed its ability to withstand heavy duties and tough conditions during the testing phase. The report showed a very distinctive performance.

We found through experiment and consumer requirements that Nakata has the right mix, durable and affordable which makes it popular and reputable.

Sobhi Kassar, Chairman of Kassar Group

Nakata is a high-calibre Japanese by design, Taiwanese by parts and assembled in China. The outboard is greatly convenient for small fibre, wood and inflatable v-boats.  

Sobhi Kassar, Chief Executive Officer of Kassar Group said in this occasion: “When we planned to introduce a new brand to our marine portfolio, we were keen to have an outstanding product for many reasons: The competition is fierce, the customer is price-sensitive, and our reputation is on the line.” “We found through experiment and consumer requirements that Nakata has the right mix, durable and affordable which makes it popular and reputable.” he added.”  

Tarek Kassar, Director of Strategy and Development at Kassar Group said in a statement: “Nakata allows us to target the Fishermen community and those who have rigid inflatable boats for leisure. These two segments don’t have big budgets and can not afford high charges on maintenance, but they represent the majority of the market.”

Nakata outboard collection is now available at Kassar Sport showroom in Beirut, Lebanon and soon to open its dedicated spare part pavilion and workshop.

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Tags: beirut, boating, debut, family business, kassar group, lebanon, leisure, nakata, nakata marine, outboard engine, sobhi kassar, tarek kassar


About Kassar Group

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Kassar Group is a private corporation in the field of leisure, marine, chemicals, janitor, and pet industry.