Koko Digital and BitDefender Wage War on Computer Viruses

Duo join forces to create new game and raise awareness of internet security solutions

KOKO DIGITAL AND BITDEFENDER WAGE WAR ON COMPUTER VIRUSES

A viral game designed to raise awareness of a range of internet security software products has attracted almost a million hits, less than two months since launch.

The project, called Virus Wars [url:http://www.viruswarsgame.com], is a collaboration between two Newcastle-under-Lyme companies - viral game specialists Koko Digital and BitDefender, an award winning provider of internet security solutions - and has been played 983,255 times since it was released on February 1st.

The game is available in three languages - English, French and German - and rewards players with discounts of up to 50% on anti-virus software, as well as the chance to win an iPad.

Koko Digital Director Chris Steele said: "Virus Wars is one of the biggest projects we've ever worked on, and features multiple levels, and a wide selection of enemies and upgrades.

"It's a strategic puzzle game, where the aim is to defend your base from the attacking virtual viruses for as long as possible, by purchasing and strategically placing your army of defence towers.

"It's up to you to build a strong defence and stop them destroying your base."

Virus Wars is also available to play on Facebook [url:http://apps.facebook.com/virus-wars], allowing players to take on their friends and earn more credits by inviting others to play.

Chris Steele said: "The response has been fantastic, from both the audience and BitDefender, and we're already starting to discuss potential future plans to extend their social media presence."

Koko Digital was established by directors Chris Steele, Karl Bloor and Stuart Howarth in 2006 to create viral advergames and social media applications. They have worked with a number of blue-chip clients including Red Bull, Cancer Research UK and Epson.

Further information is available at [url:http://www.kokodigital.co.uk]

Media enquiries should be directed to Richard Swancott Associates on 01782 472035/07880 733138, or [email protected].

Ends

Notes to editors
About BitDefenderĀ®
BitDefender is the creator of one of the industry's fastest and most effective lines of internationally certified security software.

Since its inception in 2001, BitDefender has continued to raise the bar and set new standards in proactive threat prevention. Every day, BitDefender protects tens of millions of home and corporate users across the globe - giving them the peace of mind of knowing that their digital experiences will be secure.

BitDefender security solutions are distributed by a global network of value-added distribution and reseller partners in more than 100 countries worldwide.

More information about BitDefender and its products are available at the company's security solutions press room.

Additionally, BitDefender's [url:http://www.malwarecity.com] provides background and the latest updates on security threats helping users stay informed in the everyday battle against malware.

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Tags: Anti Virus, bitdefender, iPad, koko digital, virus wars


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