Lamhe introduces India's first online gift registry service

Online, April 5, 2010 (Newswire.com) - Mumbai, Maharashtra, April 5, 2010 /India PRwire/ -- Mumbai, India, 5 April 2010 -- Lamhe, India's premier online destination for luxury and lifestyle gifts has introduced the first gift registry service in India suited to Indian consumer needs. Customers giving and receiving gifts for special occasions can use Lamhe's wishlists to take the guesswork out of giving gifts.

Gift registries are an innovative and convenient concept for gift-giving in several Western countries. Those expecting gifts for a special occasion such as a wedding, baby shower or housewarming, can create a registry with a particular store and add items to it from that store's catalogue. With a gift registry, those attending a special occasion don't have to guess what gifts to give. For gift recipients, gift registries are a way of preventing unwanted or duplicate gifts.

Lamhe's wishlists are a unique, innovative adaptation of Western gift registries for the Indian society. "Gift recipients in India are less willing to be seen as asking for gifts than in Western countries. We have overcome this challenge by enabling users to create wishlists on behalf of others", said Isha Siraj Kedia, CEO of Lamhe.

Lamhe also recognizes that gift givers in India have different budgets for different occasions. Lamhe's wishlists enable gift givers to 'chip in', i.e. contribute only as much as their budget permits, even if it doesn't buy a full wishlist item. Gift givers can also directly give cash without contributing to a particular gift, just as they do at special occasions today.

Lamhe's wishlists, when combined with Lamhe's unique catalogue of gifts and exceptional customer service, present a compelling gifting destination for the modern, discerning Indian consumer. Lamhe plans to unveil several features in the future that will make its wishlists the first choice for consumers living in India and abroad.

Lean more about how Lamhe's wishlists work and get started on building your own at http://lamhe.co.in/how-wishlists.

About Lamhe
Bazaar East Pvt Ltd was founded in 2009 by three Mumbaiites who strongly believe in the new India's desire to celebrate life's special moments with unforgettable gifts and experiences. Lamhe, Bazaar East's flagship service, enables Indians living in India and abroad to give their loved ones in India unique luxury gifts and experiences in interesting ways. Lamhe is available at http://lamhe.co.in or at +91-22-6523 0157.