Latest Brunswick Marine Technology Featured at Leading Digital Innovation Summit

David Foulkes, president of Brunswick Marine Consumer Solutions and Brunswick’s chief technology officer, along with Brunswick brands, were featured at the recent Solstice FWD event. This one-day innovation symposium is an interactive and immersive experience focused on innovation for forward-thinking executives, and digital leaders.

Solstice FWD 2018: Being Human explored the intersection of humanity and technology, and how to leverage technology to better everyday life. Held yesterday, the summit highlighted a variety of next-generation tech initiatives and hosted inspirational speakers.

We are traditionally a hardware-focused company, driving toward offering a more complete solution and compelling experience for our customers. We can't complete that journey without a digital transformation.

David Foulkes, President of Brunswick Marine Consumer Solutions and Chief Technology Officer

During the panel titled “From Iron to Digital: Transforming How to Deliver Value to the Customer,” Foulkes highlighted how Brunswick is transforming its manufacturing through software development.

"We are traditionally a hardware-focused company, driving toward offering a more complete solution and compelling experience for our customers,” said Foulkes. “We can't complete that journey without a digital transformation.”

“The marine industry has seen a lot of innovation in digital onboard solutions. By working with Brunswick and NAUTIC-ON, we have identified a larger boating ecosystem and opportunities for technology to deliver a better all-around experience for consumers,” said Lewis Lancaster, Director of IoT and Client Engagement at Solstice.

As part of the immersive connected experiences at the event, NAUTIC-ON’s Internet of Things (IoT) marine technology platform and a helm display from Brunswick’s Mercury Marine division, were showcased, giving attendees the opportunity to simulate a real-world scenario and to interact with the latest marine technology.

Source: NAUTIC-ON

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Tags: Boating, Connectivity, Consumer Products, Digital Products, IoT, Marine, Telematics