LeadMaster Australia Pty Ltd Unveils Business FLEXI; Scalable CRM with Flexible Licensing

Online, March 22, 2012 (Newswire.com) - (SYDNEY, AUSTRALIA) LeadMaster Australia Pty Ltd, the exclusive LeadMaster CRM distributor for Asia Pacific, announced today the launch of its Business FLEXI, a new product line of cloud-based CRM that can be scaled to individual business' needs.

Business FLEXI (previously called Business LITE) is an innovative solution designed to maximise sales force and marketing automation in a single, easy to use platform. Business FLEXI is faster and easier to deploy, and has shown very quick adoption within organisations.

Business FLEXI also offers flexibility by eliminating traditional flat license pricing. Business FLEXI provides add-on pricing for independent purchase.

Starting at AU$9.95 per user per month, Business FLEXI arms marketing and sales professionals with a customisable online CRM solution designed on their own terms, needs, and budget. Business FLEXI as well as the Company's Corporate and Enterprise Editions, can be purchased and managed through LeadMaster Australia's new e-commerce store store.leadmaster.com.au.

"Designing and investing on a CRM solution can be a daunting task for businesses, especially when return on investment is often difficult to quantify in the early stages. LeadMaster Australia is excited to offer Business FLEXI to our Australia/New Zealand customers as an entry point to a robust sales and marketing platform. Business FLEXI offers the control that professionals have demanded to build their own CRM" says David Mackey, LeadMaster Australia Pty Ltd CEO.

For more information, please visit www.leadmaster.com.au or www.leadmaster.asia

LeadMaster Australia Pty Ltd is a leading provider of on demand software and services helping organisations optimise their Sales and Marketing functions with its cloud-based CRM, Inside Sales Services and Data Management solutions. LeadMaster's flagship CRM offering delivers an industry recognised sales and marketing product praised for its ease of use, competitive pricing and flexibility. The Company's Inside Sales Services solutions combine the power of the LeadMaster CRM with a highly efficient and successful B2B and B2C contact centre service offerings (outbound sales, qualified appointment setting and lead generation) with an established track record of helping customers create millions of dollars in new sales revenue every year. In addition, with high quality data as an absolute cornerstone for successful sales and marketing initiatives, the Company also harnesses the power of its data management capabilities to offer a range of additional business management services, including helping businesses keep their valuable contact lists cleansed and ready for use.

Founded in 2004, LeadMaster Australia Pty Ltd is committed to providing its customers with best in class tools to deliver measureable return on investment. Currently, there are over 10,000 global LeadMaster CRM users. The Company is currently focused on Asia Pacific, with offices in Sydney, Hong Kong and Singapore. LeadMaster Australia partners are located in Singapore, Hong-Kong and China.