LeadMaster's Improved Outlook Synchronization Featuresto BoostResiliency for Users

Online, June 2, 2011 (Newswire.com) - Building upon the previousOutlook Integration system, LeadMaster improved certain features to further the module's reliability and performance. Enhanced Outlook Synchronization abilitiesinclude improved reoccurring events capability, adjusted email history interpretation and updated Windows sync.
These advancementsprovide LeadMaster users with additional system functionality and flexibility, helping to drive productivity, boost system effectiveness and reduce inconsistencies due to double entry and/or lack of data.
LeadMaster's Outlook Integration module, a separately installed application,synchronizes a user's Outlook email with a specific record in the LeadMaster database. The application adds a "Send & Log" or simply "Log" button to the various email views in Outlook, allowing users to combine their data from Outlook and LeadMaster. This minimizes the need for extra mouse clicks, saving time and simplifying the logging processes.
Each selected email that is logged into the LeadMaster system is associated with a specific record in the user's database; however, if an email address is not linked to a specific LeadMaster contact, then it is placed in the user's "File Cabinet." This placement allows the userto file manually, ensuring proper placement of all valuable data.
The Outlook integration also offers Outlook calendar synchronization, in which all activities are stored bi-directionally in both Outlook and LeadMaster. LeadMaster's built-in scheduling system can be configured to alert users to important callbacks, appointments and demonstrations, improving productivity and reducing both double entry errors and missed opportunities.
"LeadMaster is constantly enhancing its services," said LeadMaster's CEO Russ King. "In the future, LeadMaster expects to make additional improvements around managing tasks and action items between Outlook and LeadMaster."

About LeadMaster
LeadMaster offers a variety of cloud-computing software solutions:
Sales Lead Management CRM Software - Everything you need in one easy-to-use online web-based application.
Lead-Xpress - A revolutionary new way for sales reps to receive and update sales leads.
Lead-Xtreme - It's like caller-ID for your website. Website visitor info flows into LeadMaster CRM in real-time.
LeadMaster Voice - Click to call, power dialing and virtual phone switch integrated with LeadMaster CRM.
Call Center Solutions - Combining LeadMaster solutions provides a complete virtual call center system.

LeadMaster's on-demand customizable SaaS solutions combine sales lead management software, lead tracking solutions, sales force automation tools (SFA), customer relationship management features (Sales CRM), LeadMaster Voice solutions and virtual call center solutions. This powerful web-based application has helped companies large and small from virtually every industry.
The LeadMaster sales lead management CRM solution is intuitive and easy to use, providing real-time lead capture, lead distribution, lead tracking, lead nurturing, custom reporting and email marketing. LeadMaster makes it easy to qualify and convert leads from virtually any source - landing page, call center, webinar, sales lead suppliers and more.
The LeadMaster sales lead management CRM product is straightforward and easy to learn yet has robust features like workflow automation, round-robin lead distribution, mobile access, CRM analytics and now improved Outlook integration.
LeadMaster products and services are available through a global network of value-added resellers, consultants and system integrators.