Learn The Secrets To Build A Successful Career As A Freelance Writer

Online, August 13, 2013 (Newswire.com) - The U.S Small Business Administration (SBA) found that 50% of small businesses can expect to fail within their first five years. For freelance writers, failure is seldom a lack of talent and writing skill. It's usually the result poor business skills.

Prior to their fall, many freelance writers suffer the angst of unpredictable income, the inability to secure credit or loans and not being taken seriously by friends, family and others.

Neil Tortorella, shows aspiring and veteran freelance writers how to build and grow a successful business in his new book, The Freelance Writer's Business Book. The e-book is packed with practical information, tips and tactics gleaned over Tortorella's 35-years of freelance experience.

"The Freelance Writer's Business Book is light on writing technique and theory, but heavy on practical, step-by-step business information," said Tortorella. He added, "The book contains advice, tips, step-by-step how-tos and resources, along with insights and advice from successful freelance writers. Readers will learn how they earned their way to success by setting the right goals, systematic planning, implementation and consistency."

The Freelance Writer's Business Book isn't just another e-book about how to write a magazine article or Website content. It's a business book for writers - A road map that guides the reader through the maze of planning, starting and growing a freelance writing business - all the way through to panning for retirement.

Within its 158 pages, the author also discusses:
• Determining if a writer has what it takes to be a successful freelancer
• Education and work experience
• Setting realistic, attainable goals
• Business planning
• Planning a home or outside office
• Setting their correct hourly rate, whether they bill by the hour project
• Where to go for help right in their backyard
• Dealing with finances, taxes and legalities
• Marketing, sales, pitches and proposals
• Project and client management
• Managing money
• Growing their business
• Planning for retirement

The Freelance Writer's Business Book is destined to be an e-book readers will keep close-at-hand and reference often both tomorrow and in the years to come as they build their freelance career, their business and ultimately prosper as a self-employed writer.

The Freelance Writer's Business Book is available online at gum.co/xAhH.

Neil Tortorella brings with him years of experience as an award-winning graphic designer, writer and marketing consultant. He has operated his own design and marketing consulting practice, Tortorella Design, for over 35 years. Through Tortorella Design, Neil has worked with several Fortune 500 businesses, along with small to mid-sized companies, to develop pragmatic solutions to their communications challenges. His key strength is blending branding and marketing strategy with memorable visuals and writing to create a distinctive impression in the minds of his clients' audiences. Tortorella Design's website can be found at www.tortorelladesign.com. His writing and marketing consulting site can be found at neiltortorella.com

Tortorella is also the author of Starting Your Career As A Freelance Web Designer and Starting Your Career As A Musician, both published by Allworth Press. He is an avid writer on marketing, promotion and business topics. He authors a popular blog, Inside the Marketing Mind. Neil's writing can also be found on BoDo - Business of Design online, where he's a founding team partner and author of the Marketing Minute. In addition, Tortorella has been a contributing writer for HOW Magazine, a leading graphic design publication and GraphicDesign.com, along with several other industry-related sites.

Tortorella is featured in the book, The Savvy Designer's Guide to Success, by Jeff Fisher, published by HOW Design Books, Cincinnati, OH and in Creatively Self Employed, by Kristen Fisher. He is also featured in Design Matters: Portfolios, by Maura Keller, published by Rockport Publishers. His graphic design work has been featured in Pitney Bowes' Priorities Magazine and HOW Magazine.