LiveAuctioneers Publishes Free Digital Arts Magazine 'Live2012' to Commemorate Company's 10th Anniversary

Online, May 22, 2013 (Newswire.com) - LiveAuctioneers, the Manhattan-based technology company that provides Internet live-bidding services to 1,695 auction houses in 42 countries, has issued a collector-oriented digital magazine to mark its 10th anniversary. Titled "Live2012," the 48-page full color publication is available to download free of charge either as a PDF or HTML5 page-turner.

Chock-full of insightful content created by editors and columnists from LiveAuctioneers' digital arts newspaper "Auction Central News," the magazine includes 2012's most exciting auction highlights plus feature articles on Asian art, pop culture, antique toys, and contemporary art's triumph over Wall Street. Additionally, there are special reports on last year's high-profile auctions in Germany, Italy and the United Kingdom; and a Q&A feature called "Eye on Design," which includes interviews with acclaimed interior designers and self-confessed Internet auction "addict" Whoopi Goldberg. LiveAuctioneers' boutique publicity firm, LiveAuctioneers PR Services is showcased with a report on its most successful campaign of 2012 - promoting the auction of the late Steve Rubell's personal archive of Studio 54 memorabilia.

The keynote article is LiveAuctioneers CEO and co-founder Julian R. Ellison's narrative retrospective of LiveAuctioneers' first 10 years. In his memoir, Ellison recalls his fledgling company's initial five years in partnership with eBay Live Auctions, and the lessons learned after LiveAuctioneers lost the benefit of eBay's powerful platform and global exposure.

"When eBay dissolved its Live Auctions division, we were suddenly on our own and scrambling to develop our own live-bidding technology," Ellison writes in his revealing retrospective. "While we went about this, we were forced to use an interim third-party bidding system that nearly finished us off. It took us a year to build and test our own technology...At least we came out of the experience with an awareness that our own technology had to be the most dependable and robust available. We believe that today it most definitely is."

Live2012 also showcases LiveAuctioneers' latest technology suite, from its interactive live-bidding mobile app - the only one of its type in the auction business - to its sleek new website and bidder dashboard, designed by Katana, London.

The page-turning version of Live2012 is available online. A free download is also available. Visit LiveAuctioneers online.