M&C Saatchi LA Continues Digital Expansion With Director of Creative Technology John Leung

John Leung has joined M&C Saatchi LA as Director of Creative Technology. The addition is part of the agency's strategic alignment of creativity and technology and a further expansion into digital. The agency has doubled in size over the last three months due to client demand and other strategic alignments including more entertainment marketing capabilities.

M&C Saatchi LA announced today that John Leung has joined the agency as Director of Creative Technology. The addition of Leung is part of the agency’s strategic alignment of creativity and technology to push frontiers on behalf of clients. Earlier this summer, M&C Saatchi LA added digital marketing agency Heavenspot to SHARE, the agency’s social creative division. The agency also recently added Jamie Ortega as Digital Account Director to meet growing client demand.

“We are designing, developing and building larger digital and social ecosystems for our clients more than ever. Combining John’s talent and experience with that of the Heavenspot team will make our offering truly formidable,” commented Huw Griffith, CEO of M&C Saatchi LA.

"We are designing, developing and building larger digital and social ecosystems for our clients more than ever. Combining John's talent and experience with that of the Heavenspot team will make our offering truly formidable."

Huw Griffith, CEO of M&C Saatchi LA.

Leung is an eight-year veteran of the advertising industry whose portfolio includes complex digital builds for such renowned brands such as CBS, DIRECTV, Panasonic, Volkswagen USA and Whole Foods. A former Associate Director of Technology at Deutsch, Leung’s advertising experience translates into engaging integrated concepts that deliver brand messaging.

With a professional background as a developer, and an expansive knowledge of a wide range of technologies, Leung is known for producing creative solutions for complex problems. Approaching projects in an integrated fashion has been a part of Leung’s approach since his industry start.

“I love peeling back layers, and optimizing the way in which solutions are architected and delivered with brand mission and voice,” comments Leung. “Ultimately, I strive to embody what M&C Saatchi so aptly calls ‘Brutal Simplicity of Thought.’ I am excited to be a part of an organization that has that philosophy as part of everything it produces.”

Leung will work closely with all of the departments and entities that are an integrated part of the M&C Saatchi LA. Among them are SHARE, which uses digital and social to build successful brands and create engaging relationships; and Heavenspot, a socially powered digital creative agency for brands, networks and entertainment.

About M&C Saatchi LA:
M&C Saatchi is the world's largest independent marketing communications group, with 24 offices in 18 countries. The network employs more than 1,800 people who service over 200 clients, spanning advertising, design, social, content, digital marketing, mobile, public relations, sponsorship and event management. The agency was founded in 1995 by Maurice and Charles Saatchi with the principal of “Brutal Simplicity of Thought,” and was called "the fastest growing start-up in advertising history" by Adweek. The LA agency has produced iconic work for Ketel One, Crystal Cruises, Qantas Airways, Epson, OSU – The James, the San Diego Zoo, UGG® Australia, New Mexico Tourism Department, Google and the California Department of Public Health. For more information, please see www.mcsaatchi-la.com.

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Tags: Advertising, Agency, Digital, Marketing