Marketsmith Inc. Becomes WBENC Certified
Also Receives LGBT Business Enterprise® (LGBTBE) Designation
Cedar Knolls, NJ, March 27, 2017 (Newswire.com) - Marketsmith Inc., one of the fastest-growing, women-owned, data-driven integrated marketing agencies, announced today that it has received national certification from both the Women's Business Enterprise Council (WBENC) and the National Gay and Lesbian Chamber of Commerce® (NGLCC).
“Two decades ago I was fired for coming out at a company where I was the highest revenue producer,” said Monica C. Smith, founder and CEO of Marketsmith. “When you have been fired for being who you are, the sting may dull over time, but it never quite goes away.
"When I can tell my story, and be who I am amongst my peers, it's a wonderful opportunity. I appreciate that Marketsmith is now recognized as both a woman-owned and LGBTBE business and that our agency is continuing to grow and make a huge impact on the economy, our clients and the world around us."
Monica C. Smith, CEO, Marketsmith Inc.
“When I can tell my story, and be who I am amongst my peers, it’s a wonderful opportunity. I appreciate that Marketsmith is now recognized as both a woman-owned and LGBTBE business and that our agency is continuing to grow and make a huge impact on the economy, our clients and the world around us.“
More than 1,000 corporations representing America’s most prestigious brands, in addition to many states, cities and other entities, accept WBENC’s world-class certification. WBENC is also an approved Third Party Certifier for the United States Small Business Administration (SBA) Women-Owned Small Business (WOSB) Federal Contracting Program.
WBENC Certification validates that the business is 51 percent owned, controlled, operated, and managed by a woman or women. To achieve WBENC Certification, women-owned businesses complete a formal documentation and site visit process that is administered by one of WBENC's 14 Regional Partner Organizations. WBENC Certification gives women-owned businesses the ability to compete for real-time business opportunities provided by WBENC Corporate Members and government agencies.
The National Gay and Lesbian Chamber of Commerce issues the LGBT Business Enterprise® (LGBTBE) certification through their Supplier Diversity Initiative. The NGLCC is the business voice of the LGBT community and is the largest global not-for-profit advocacy organization dedicated to expanding economic opportunities and advancements for LGBT people.
For additional information on WBENC visit http://www.wbenc.org. For more information on the NGLCC, please visit https://nglcc.org.
About Marketsmith Inc.
Founded in 1999, Marketsmith Inc. is a fast-growing, woman-owned integrated marketing agency born out of direct-to-consumer response marketing. Our goal is to use data to optimize brand communication and deliver greater ROI across all channels using the patented algorithms of our iPredictus marketing analytics platform. WBE Certified, we employ a diverse mix of talented professionals and handle over $200MM in media billings. Most importantly, we do great work so we can do good things! For more information, please visit: www.marketsmithinc.com.
Source: Marketsmith Inc.
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Tags: Best Places to Work in NJ, LGBTE, marketing data, Marketsmith, Monica C. Smith, Predictive Analytics, WBENC