Mellonaid Creative Takes Home Five ADDY Awards

Online, March 4, 2010 (Newswire.com) - RALEIGH, NC - On Friday, February 26, Mellonaid Creative, a strategic communications firm, won five ADDY® awards by the Raleigh-Durham chapter of the American Advertising Federation for creative excellence. The ADDY awards have been called the world's largest and toughest advertising competition with over 60,000 annual entries. There were 405 entries from 52 organizations in this year's Triangle competition. Winners of the local competition will advance to the district competition to qualify for national finals.

Winners were announced to a packed crowd during a reception held at Marbles Kids Museum in downtown Raleigh on Friday evening. Mellonaid's five awards included:

Gold Award:
• Skyward Solar Power's Logo. Skyward Solar Power provides solar power solutions to homes and businesses. (Category: Logo)

Silver Awards:
• Skyward Solar Power's - Van and Trailer Wrap Design. (Category: Vehicle Graphic Advertising)
• Percept Research brochure - "Merely an Outline". Percept Research is a Durham-based higher education consultancy. (Category: Brochure, color)

Bronze Awards:
• Mellonaid's self-promotional - "So You Think You Can Be Santa's Helper?" video and animation. (Category: Video, Internet)
• Mellonaid's self-promotional - "So You Think You Can Be Santa's Helper?" campaign. (Category: Mixed/Multiple media campaign)

Laura Stavlas, Mellonaid's president, comments: "We are extremely proud of our talented and dedicated team. We treat every campaign as if it were our own and continuously challenge ourselves to serve our clients the best of creative excellence. " For viewing of Mellonaid's portfolio of work visit: http://www.mellonaid.com

About the ADDY Awards:
The American Advertising Federation (AAF), a non-profit industry association administers the ADDY Awards each year through its 15 districts and 200 member advertising clubs. The ADDY Awards recognize excellence in advertising communications in all forms of creative media and are celebrated on local, regional and national levels.