MIRA BEAUTY Doubles Down on Black Founder Category With Over 1,200 Skincare and Makeup Products

The cosmetics industry's largest collection of Black-founded brands. Demonstrates e-commerce destination's continued commitment to support Black entrepreneurs in beauty.

MIRA BEAUTY, the world’s first universal store and collaborative library for makeup and skincare, today announced that its flagship Black Founder category has grown to count over 1,200 skincare and makeup products, making it the largest assortment of its kind. Underscoring the company's commitment to championing inclusivity in beauty, the collection of 400+ Black-founded brands is now available at mirabeauty.com.

As part of its continued action to create an inclusive beauty destination through and through, the collection was created to:

  • Empower MIRA BEAUTY customers to search and find relevant products based on their preferences and values;
  • Support Black entrepreneurs in beauty;
  • Highlight the contributions of Black leaders in the cosmetics industry.​

Recognized as a leading beauty innovation, MIRA BEAUTY's personalized search features improve the accuracy and relevance of beauty product recommendations, distilling results based on one's individual skin type, concerns, skin tone, aesthetic preferences and lifestyles.

The Black Founder category includes, but is not limited to:​

  • 241 Cosmetics
  • Ace Beauté
  • AJ Crimson Beauty
  • Base Butter
  • Beauty Bakerie
  • BeautyStat
  • Beneath Your Mask
  • BLAC Minerals Cosmetics
  • Black Girl Sunscreen
  • Black Opal​
  • Bolden Skin Care
  • Bossy Cosmetics​
  • Briogeo
  • Camara Aunique Beauty
  • Ceylon​
  • Cimply Cosmetics​
  • Coloured Raine​
  • Danessa Myricks Beauty​
  • Epara
  • Epi.Logic​
  • Fenty Beauty​
  • Fenty Skin​
  • Folie Apothecary​
  • Foxie Cosmetics
  • Gold Label Cosmetics
  • GOLDE​
  • HanaHana Beauty
  • Hue Noir
  • Hyper Skin
  • IMAN Cosmetics​
  • Jacq's
  • JDGlowCosmetics
  • jKo Cosmetics​
  • Juvia’s Place​
  • Kaike
  • Kalon Kosmetics
  • Klur
  • KNC Beauty
  • Lauren Napier Beauty
  • Mary Louise Cosmetics
  • Mented Cosmetics​
  • Mielle Organics​
  • nyakio
  • Pat McGrath Labs​
  • Pholk Beauty
  • Range Beauty
  • SACHA
  • September Rose Cosmetics
  • SHANI DARDEN SKIN CARE​​
  • SheaMoisture
  • Sienna Naturals
  • skin Buttr
  • SoundslikeTara
  • The Honey Pot Company
  • The Lip Bar
  • Unsun
  • Uoma Beauty​
  • WikkedArtistry

​For more information, please visit us at mirabeauty.com and on Instagram, Facebook, Pinterest, and Twitter.

Source: MIRA BEAUTY™

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Tags: beauty, cosmetics, diversity, e-commerce, Ecommerce, equity, inclusion, inclusivity, makeup, marketplace, retail, skincare


About MIRA BEAUTY

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MIRA BEAUTY is a universal store and collaborative library for makeup and skincare — made up of over 100,000 products — which translates over 10 million product pages, reviews, and videos into one clear, simple, and personalized shopping experience.

MIRA BEAUTY
2601 Mission Street
San Francisco, CA 94401
United States