New Boutique Hotel AMOY Intrigues Guests with Contemporary Ode to Singapore's Heritage

Online, December 17, 2013 (Newswire.com) - Far East Hospitality Holdings Pte Ltd debuts yet another unique hotel project in Asia's Lion City. Welcoming guests with its modern charm, AMOY is a contemporary hotel located ideally situated within Far East Square, a heritage conservation project in Singapore's Central Business District.

Far East Hospitality's second hotel to open in two months, AMOY is distinctly appealing, being Singapore's pioneering project that combines a contemporary museum and boutique hotel chain.

"Today's savvy travelers have high expectations. As a homegrown brand, we are positioned to offer them more than just comfortable stays because we can deliver the unique Singaporean experience," says Arthur Kiong, Chief Executive Officer of Far East Hospitality.

Emphasizing the AMOY difference through the integrated museum, he added via http://www.stayfareast.com.sg/en/press-media/AMOY-: "We want to tell the Singapore story and create the bespoke journey so that our guests can immerse in the discovery of intriguing Singaporean heritage."

As part of AMOY's official launch, Far East Hospitality is offering opening discount promotions for as low as $218++ for Cosy Single room and $268++ for Deluxe Double room. Valid for stays until 9th of February, 2014, the promotional rates are inclusive of a range of complimentary services to every guest, including arrival transfers from the airport, unlimited broadband Internet access, continental breakfast, and light in-room refreshments.

To welcome guests in the latest project venture, AMOY is offering a classic journey to Singapore's history through Fuk Tak Chi, Singapore's first street museum built in the 1800s, which serves as the hotel's entrance. For an authentic experience of traditional Singapore, each of the 37 hotel rooms comes with a Chinese family name inscribed on the door, in honor of the country's early migrants.

AMOY also welcomes all foreign travelers from the airport to ensure personalized service. The hotel is ideally close to business, leisure and dining locations in CBD Singapore. It is a mere 10-minute walk to shopping and leisure areas like Clarke Quay, Boat Quay and Chinatown.

To find out more about AMOY, the newest contemporary hotel museum in Singapore, please visit http://www.stayfareast.com for information and reservations.