New Initiative To Promote Bozburun Peninsula In Turkey As A Luxury Holiday Destination.

Online, June 29, 2010 (Newswire.com) - Seeing a gap in the market between the free or volume villa rental sites and the niche travel agencies a group of independent luxury villa owners on the Bozburun Peninsula have created a new 'Luxury Villas Turkey' brand, aimed primarily at the luxury British travel market. Its aim is to promote the Bozburun Peninsula as a high quality destination and offer the luxury villa holidays on the peninsula directly to guests.

According to John Cummins, the founder of this initiative. "Guests have expressed their frustration at having such a limited choice of villas on the Bozburun Peninsula, and for our part it is hard to get visibility on the large villa web sites as now there is a large amount of cheap villas swamping these sites, making them more like bazaars. This is our opportunity to promote the area and the best independent luxury villas as an alternative for guests".

The group claim the advantage of booking directly with these independent luxury villas is that guests experience a more authentic rural Turkey experience as the owners are well connected in the villages, so guests are supporting sustainable tourism in the villages, providing employment and opportunities in the community. For example in the luxury villas featured on the site in the village of Orhaniye, all of the furniture was hand made in the village workshops and the villas were largely constructed using craftsmen from the village, with the support team living in the village.

To maintain the highest levels of quality, only villas that have been personally inspected and approved by the founder as offering a luxury holiday experience, with the villa constructed to the latest Turkish building standards are permitted to join this group.

The group has also linked up with the gulet owners of Bozburun to offer combined luxury villa and cruise holidays. Gulets are traditional wooden yachts and are made by hand locally in Bozburun, so are a good fit for the sustainable tourism values of this initiative.

To view the available independent luxury villas on the Bozburun Peninsula, please browse the web site at http://www.luxuryvillasturkey.com.

About Luxury Villas Turkey:
Luxury Villas Turkey is a new initiative, formed by luxury villa owners on the Bozburun Peninsula to promote the area as a quality destination to the luxury British travel market.
John Cummins is founder of Luxury Villas Turkey and can be contacted on +44 7767 473057 or [email protected].
http://www.luxuryvillasturkey.com