Official Release of FRSHLABS

New York, NY, February 23, 2016 (Newswire.com) - After a lengthy discovery phase of strategizing, developing products, and fine tuning market alignment, FreshDigitalGroup (FDG) officially announces the release of FRSH LABS.  FRSH LABS offers marketers of all verticals and brands  an opportunity to learn and discover the future of innovation with the goal of establishing long term engagement with customers. FRSH LABS is the solution for brands in a chaotic marketplace to influence the customer journey for any vertical by leveraging the newest technologies. It serves as a place to observe, analyze and create unique insight about consumer behavior and branding strategies.

Through years of extensive experience in the digital landscape, FDG has uncovered groundbreaking understandings that penetrate the market to develop authentic and longstanding value for both customers and brands. In less than 5 years FDG has consistently uncovered exclusive and innovative insights from the greatest trending technologies, such as Virtual Reality, Apple TV, Snapchat Video Lab, Beacons, Drones, Apple Watch, and the importance of better Social Experiential ROI. FDG will continue to serve brands by combining the advantages of these technologies for clients with our strong digital leadership.

FRSH LABS Capabilities:

Apple Watch:

FDG has been in this space  since its launch  last year and with 2 apps in the store currently, and 6 more expected for release this year, our apps will be a top player in providing both passive and active experiences with new connected technology.

Snapchat:

FDG knows what brands should be doing: taking advantage of the dwindling attention span of today’s consumer, and opening the treasure chest of data and offering customers original content. T2016 brands must address the phenomenon known as Snapchat, and without our Snapchat Preferred Partner status, FDG knows how to manage this content development for clients across all verticals. Our Snapchat Creative Lab looks to help clients to entertain and  aggreggate new audiences.

Virtual Reality:

FDG looks to push the boundaries of possibility, but just as importantly, they are bringing new developments in virtual reality technology into the pureview of the general public. The need for quality and creative VR content has never been greater, we hope our expertise can aid in consumer adoption.

FRSHBEACONS:

Combining FRSHBeacon technology with drones, apple watch and rich media solutions, FDG enables customers to share across all mobile networks within seconds. FDG is currently the only company that has a provisional patent application for combining these two technologies across Apple watch and smartphones.

Apple TV:

FDG knows that  Apple TV is the next network frontier and  we are currently creating engaging and exclusive content for brands to connect to new consumers in real time  with compelling content.

Social Experiential ROI:

FDG knows how to create better experiences and execute digital solutions. How do they measure ROI and make sure that the data captured during events is used to its full potential.