OmPrompt Explores Next Level of Customer Collaboration With 25 Of World's Largest FMCG Manufacturers.

OmPrompt hosts second in a series of FMCG workshops for global manufacturers.

OmPrompt Limited, leading provider of managed message services for multinational corporations hosted the second in a series of interactive workshops for FMCG supply chain and customer service professionals this month.

Companies representing the A-Z of consumer goods have so far participated this year, including H.J. Heinz, Mars, L'Oreal and Unilever.

The workshop demonstrates the increase in operational efficiency and customer focus that becomes possible once resource tasked with low value activity can be realigned.

Peter Surtees, European Supply Chain Director at Kimberly-Clark outlined some of those benefits. Kimberly-Clark have seen a per annum increase in order accuracy of 30%, and a reduction in open queries and days sales outstanding by 2,200 and 10 days respectively.

Beyond the Perfect Order is a unique platform for senior FMCG supply chain and customer service people to network, understand, and plan order to cash process and technology improvements. It is a joint venture between automation technologists OmPrompt and FMCG benchmarking consultancy, Simply Supply Chain.

Currently only 45-55% of orders in the FMCG sector meet the criteria for the Perfect Order. Most companies require staff to intervene to correct mistakes or interpret information where systems and processes fall short of business needs. The pressure to meet growing demand for Day 1 for Day 2 delivery reduces further the time available for hold or reallocate decisions that are the necessary result of inefficient process. Customers are left in the dark or suffer unacceptable delays in communications that stress business relationships and make cooperation less likely.

A few prominent suppliers have given supply chain functions responsibility for order-to-cash process improvements. They have released resource from lower-value processing tasks to improve working practice and better their trading relationships.

Maintaining service levels, these organisations have reduced processing costs by up to 30%, improved cash collection by 20% and released resource that is now focused on improving the customer experience. The results are improved forecasting, on-shelf availability and reduced inventory. They have realised benefits Beyond the Perfect Order.


Please visit www.Beyond the Perfect Order.com to learn more

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Tags: customer service, edi, FMCG, log, manual order entry, order automation, order to cash, perfect order, shared service centre, supply chain connectivity


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Rosie McKee
Press Contact, OmPrompt Limited
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