One Simple Question Can Determine Your Company's Future. Do You Know The Answer?

Online, August 5, 2010 (Newswire.com) - BusinessSummaries.com, one of the leading e-commerce sites for business book summaries has recently released the abridged version of one of the business bestsellers, "The Ultimate Question" by Fred Reichfield. This executive book summary is now accessible to subscribers in PDF, PDA, Powerpoint, audio, video and Mindmap formats.

Loyalty expert Fred Reichfield shows how to reverse the equation, turning customers into promoters who generate good profits and true, sustainable growth. The key: one simple question - Would you recommend us to a friend? - that allows companies to track promoters and detractors and produces a clear measure of an organization's performance in its customer's eyes.

Every week, subscribers enjoy business book summaries of today's business bestsellers in PDF, PDA, Powerpoint, audio, video and mindmap formats. The latest versions of the book summaries are all available online upon subscription to BusinessSummaries.com.