Online Career Advancement (OCA) Launches e-Marketing Today (eMT)

Washington, DC, February 15, 2015 (Newswire.com) - Online Career Advancement (OCA) is well known for its online medical coding certification exam preparation program, Certified Coder Academy and other career development and online career preparation courses. Currently, the company has expanded online educational programs as a result of a worldwide increase in demand for e-marketing knowledge.

Although demand for digital marketing professionals appears to be steadily increasing, e-Marketing Today offers the knowledge and skills necessary for small business owners to maximize exposure for their products and services in the online marketplace.

Empowering e-Marketing Tutorials and Courses

Mark Robinson, Administrator

The educational program will also provide opportunities for career exploration and adequate preparation for people planning to pursue digital marketing certifications, licensing, and other post-secondary education programs.

The Online Career Advancement (OCA), e-Marketing Today courses are designed to increase the chances of success for small business owners who potentially cannot afford the substantial fees charged by most online marketing service providers.

The e-Marketing Today curriculum consists of the top ten main competencies that every online business owner needs to master to ensure that their products and services reach the widest audience possible. The courses, developed by college professors, include: Pay Per Click (PPC), Landing Page Optimization, Content Marketing, Display Advertising, Search Engine Optimization and Marketing (SEO/SEM), Email Marketing, Social Media Marketing, Responsive Web Design, Mobile Marketing, and Video Marketing.

The initial program will offer participants free membership to access tutorials covering all of the main topics. Online Career Advancement will host the full program, and courses, in a college level learning management system providing unlimited anytime access and numerous supplemental resources and references. Dedicated course facilitators, student support, and an administrator will be available to provide ongoing assistance to participants in the e-Marketing Today program.

Information on the Online Career Advancement (OCA) e-Marketing Today program can be viewed here: e-MarketingToday . com