Orangetheory® Fitness Announces Grand Opening of Santa Monica Location on Friday, March 27
Bringing a Unique Style of Heart-Rate Monitored Workouts to 2nd Street
Santa Monica, CA, March 19, 2015 (Newswire.com) - Free Trial Classes Available March 17-26
Orangetheory Fitness, the energizing and fast-growing national fitness studio, today announced its official grand opening in downtown Santa Monica on Friday, March 27. Hailed by The New York Times as “the best one-hour workout in the country” and featured in Men’s Health’s “Best 2015 Gyms,” Orangetheory offers total body, heart-rate monitored workouts that have helped tens of thousands of members lose weight, get toned and meet fitness goals in a short amount of time.
Orangetheory provides 60-minute, five-zone, heart-rate monitored interval training led by skilled personal trainers. Participants use a variety of equipment, including treadmills, rowing machines, TRX® suspension training and free weights, burning an average of 500 to 800 calories when combining the workout with the “after burn” – an increased metabolic rate for 24 to 36 hours after the workout. The result is the Orange Effect – increased muscle endurance, strength and power, and if desired, tremendous weight loss.
The new studio, which will open on 2nd Street, was handpicked by the city of Santa Monica to be the anchor tenant for the new retail stores located on the first floor of Parking Structure 6. Owned and operated by franchisee Jim Cahlin and managed by his partner Michelle Kelly, Orangetheory will bring its tight-knit network of members and Orangetheory Fitness certified coaches to Santa Monica’s fitness scene. Cahlin also has plans to open an Orangetheory Fitness studio in Manhattan Beach by the end of the year.
“We were members of the first Orangetheory Fitness studio in Fort Lauderdale and witnessed the results on ourselves and others firsthand and believed in the value to its members,” said Cahlin. “We were first in line when we learned that Orangetheory was expanding into California, and my first choice for location was Santa Monica, not only because of its beach city vibe but because it is a fitness-focused city. I’m extremely passionate about fitness and changing people’s lives and look forward to bringing this program to the community.”
Orangetheory will offer a complimentary trial period from March 17-26, prior to the grand opening, to members of the public who call 310-730-1399 (subject to availability). Membership packages are available at discounted “pre-opening” rates, and customers who become members prior to the studio opening can save on the regular price membership of $179 per month, with prices locked in through the duration of their membership.
Memberships are month-to-month with no startup cost or upfront fees. Orangetheory has locations nationwide that are accessible at no additional charge. Members can also take advantage of free 90-minute parking in the parking structure above the studio, as well as unique member activities, such as health-oriented workshops, fitness presentations, trunk shows, samplings, weekend boot camps, happy hours and more, creating a fun and interactive community within its membership base.
For more information about Orangetheory Fitness Santa Monica and membership packages, please call 310-730-1399, visit http://orangetheorysantamonica.com or follow Orangetheory Fitness Santa Monica on Facebook, Twitter and Instagram (@orangetheorysm) for the latest news and trends.
About Orangetheory® Fitness Santa Monica
Orangetheory® Fitness is a one-of-a-kind, group personal training workout broken into intervals of cardiovascular and strength training. Backed by the science of excess post-exercise oxygen consumption (EPOC), Orangetheory’s heart-rate monitored training is designed to maintain a target zone that stimulates metabolism and increases energy. Orangetheory Fitness is located at 1431 2nd St., Santa Monica, CA, 90403, and offers classes daily from 5:00 a.m.-9:00 p.m. Monday – Friday and 7:00 a.m. – Noon on Saturday and Sunday. For more information, visit http://orangetheorysantamonica.com/, or connect with us at Facebook.com/orangetheorysm, Twitter & Instagram, @orangetheorysm.
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Media Contacts:
Kim Koury/Rosalind Napoli
323-330-9559
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Tags: Fitness, Health, Santa Monica