PrivateFly.com Drives Growth With Ferrari Owners

Online, August 17, 2011 (Newswire.com) - PrivateFly.com has announced a partnership with the Ferrari Owners' Club of Great Britain. The leading online private jet hire platform will provide exclusive benefits and a range of private jet hire services to Ferrari owners, including flights from airports with direct vehicle access to runways - allowing a seamless transfer from ground to air.

Peter Everingham, secretary of Ferrari Owners' Club of Great Britain commented "Private aviation is something our customer base is certainly interested in, and we're excited to be working with the team at PrivateFly to offer this as an additional benefit and service to our members."

The relationship, which gives Club members access to a global network of 7,000 accredited private jet aircraft and helicopters, forms part of PrivateFly's partnership distribution strategy. It already provides private jet booking services through a range of partners in the travel industry including lastminute.com, Manchester Airports Group and Ten Lifestyle Management. The company announced earlier this year that is seeking second round investment funding to accelerate its UK growth and develop entry into selected international markets.

Carol Cork, marketing director of PrivateFly.com commented: "We are delighted to announce this new partnership with the Ferrari Owners' Club. Many of their members are existing private jet customers and we are very well-positioned to offer highly competitive quotes from our operator network, as well as additional privilege benefits including events, shared marketing initiatives and dedicated VIP handling services.

"We are also looking at further ways of developing the relationship, based on our mutual passion for high-performance technology - delivered with speed and exceptional style".

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Notes to editors:

About PrivateFly.com:

PrivateFly is an online booking network that makes it quicker, easier and more cost effective to arrange private jet charter.

With over 2700 operators registered worldwide, PrivateFly is the only online aggregator for private jet charter in Europe.

PrivateFly combines online efficiency and transparency with offline expertise to offer a full-service VIP charter service to direct customers and partners. The bespoke software has been created in-house specifically to meet the needs of charter customers and operators. In 2010 PrivateFly launched the world's first iPhone application to provide instant private jet pricing on a mobile phone and now offers the equivalent application for the Android platform.

PrivateFly.com was awarded Website of The Year in Flight International's 'Webbies' awards earlier this year, which recognise online excellence across the whole of the aviation industry - the judges describing it as "the iTunes" of aviation. It was also announced as one of the Smarta 100 companies in 2010, by a judging panel including Dragon's Den's Deborah Meaden and other leading entrepreneurs, such as Bebo founder Michael Birch.

Founded in 2007, PrivateFly is based in St Albans, Hertfordshire. In 2010 it secured first round investment funding to expand the business and is currently seeking additional funding of £1.5 million, to develop its UK proposition and expand into selected international markets.

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