Project LMR is an Anti Domestic Violence Initiative
Project LMR is an anti domestic violence initiative created by Australian singer-songwriter Bobby BeeBob and US artist Qwes Kross. The objective of the project is to use the arts to raise awareness and funding to fight domestic violence. The project will initiate activity that will include music and video releases from artists all over the globe, live events and merchandise.
Chelsea United Kingdom, November 8, 2015 (Newswire.com) - The first song to kick off Project LMR is a remake of the hit 90's song 'Losing My Religion' by the iconic, Grammy award winning, American rock band, REM. Bobby BeeBob and US artist Qwes Kross are the artists in the song and video. The music was produced by Sinner and Von Ukuf. This song and video is what inspired the creation of Project LMR. All profit from the sale of this song will go to raising anti domestic violence awareness.
The theme of the music video is based on domestic violence. The interpretation of 'Losing My Religion' in this sense is the loss of humanity. Modern society is a bubble like existence. We try to not get involved with the suffering of other people. We look away when confronted with the pain of others, with the mindset that we should not 'interfere'. This is wrong. Domestic Violence is a community issue and as a community, we need to stand together and protect people who are being subjected to it.
The music video was shot in Melbourne. It was conceived and directed by renowned Australian cinematographer Aaron Foley.
www.projectlmr.org
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