Puppy La Pu Launches 2010 Spring-Summer Collection

Online, March 19, 2010 (Newswire.com) - Posh, yet accessible, this online dog boutique continues to keep its finger on the pulse of dog fashion. With this season's introduction of many new designers, Puppy La Pù has again set the bar for value and selection. Boasting the lowest prices on designer collections, they keep true to their motto of "High fashion at low prices". Puppy La Pù is a gift to all those who would love to indulge their furry friend's every whim but cannot afford to.

Two years after opening its virtual doors, this small business is thriving in the Big City. Owner Nicole Viscuso shares her thoughts on her venture into the world of dog fashion, "I was inspired by my Maltese/Poodle, Niko. After rescuing him from a dog shelter, I was amazed how fast he became an incredibly important part of my life. I quickly became overwhelmed with constantly having to sift through all the products offered by various stores and websites to find what was best for my adopted "son". On more than one occasion I thought, 'wouldn't it be nice if I could go to one place and get everything he needed'. The rest as they say is history. Our entire business model at Puppy La Pù revolves around the strong emotional bond that all pet owners share with their pets. Our top priority is that our customers get expertly handpicked, quality products at affordable prices. We pride ourselves on having the best customer service and satisfaction." Based on the positive reviews and feedback from Puppy La Pù customers, this personal approach seems to be working.

"Being a business woman, I find little time to pamper Angie, my terrier, the way I would like to. A friend recommended Puppy La Pù and I have to say that it's been great. Nicole is always available to answer any questions and her recommendations have been spot on." - Annie Pratt, Satisfied Customer.

In addition to providing a great customer experience, Puppy La Pù maintains a strong presence in the philanthropic pet community. They are active in supporting animal shelters and other organizations that care for homeless and abused animals.

For more information visit at: http://www.puppylapu.com.