Pure Pacific Gives Environmentalists and Outdoor Enthusiasts an Indoor Option for Celebrating Earth Day 2020

PORTLAND, Ore., April 9, 2020 (Newswire.com) - Earth Day 2020 will be observed a bit differently this year as COVID-19 continues to keep people inside their homes or outside at the appropriate social distance. Yet, considering the vast percentage of the population who urge environmental protection and the sheer scope of the pollution problem, people are searching for alternate ways this year to take part. A lifestyle brand called Pure Pacific is giving people that opportunity – and helping them look good at the same time.  

Pure Pacific is a clothing company founded in 2016 by entrepreneur Randall Radcliff, who wanted to provide environmentally conscious consumers with a tangible, fashion-forward opportunity to support cleanup of the world’s oceans and conservation of marine life. The company offers a selection of high-quality men’s and women’s t-shirts, sized extra small to double XX, that is made from recycled plastics and organic cotton and manufactured using sustainable best practices. A portion of the sales from every item goes to four non-profit partners: Oceana, The Ocean Cleanup, 5 Gyres and Surfrider Foundation.

With 88 percent of the Earth's ocean surface estimated to be polluted with plastic debris (National Academy of Sciences) and every square mile of the ocean said to contain 46,000+ pieces of floating plastic (United Nations Environment Programme), the pollution problem is indeed a daunting one. Yet, it is also estimated that 74 percent of adults in the U.S. alone support environmental protection (Pew Research).

Pure Pacific says it is focused on harnessing the power of that 74 percent this April 15 to accelerate ocean cleanup by encouraging consumers to learn how their shopping choices factor into improving or worsening the problem.

“We have a loyal following among people who want to adopt environmentally responsible practices in all parts of their lives - from the clothes they wear, to the organizations they do business with, to the causes they embrace,” said Radcliff. “On this highly unusual Earth Day 2020, we hope people will shop with businesses like ours so they can send a message about their passion for the planet, be part of the movement for change – and look and feel good doing it.”

All Pure Pacific’s apparel is made in the United States and ranges in price from $17.99 to $24.99. For more information and to shop their t-shirt collection, go to www.purepacific.com.

For media inquiries, contact Randy Radcliff, 808-800-2850 or [email protected].

Source: Pure Pacific