Rainmaker Appoints Kathy Dahl To Key Client Service And Revenue Optimization Role

Dahl will Support Multifamily Clients' Achievement of Revenue Management Goals

The Rainmaker Group today announced the appointment of multifamily industry veteran Kathy Dahl as Director, Customer Strategies. She will serve as account manager and will support both existing and new clients. Rainmaker is the leading provider of automated revenue management software and services to the multifamily housing industry.

"Kathy expands the level of service we provide our clients," said Bruce Barfield, president of Rainmaker which provides the LRO™ price optimization solution. "She will be a liaison between our clients and LRO teams to identify, strategize, and support our clients' needs in achieving their revenue management goals."

Dahl comes to Rainmaker with more than 21 years of multifamily experience in sales, marketing, and property management, and holds a degree from California Polytechnic State University, San Luis Obispo. "Each client has different needs, challenges, and expectations," said Dahl. "I look forward to working with each of them to ensure Rainmaker continues to meet their unique requirements."

Rainmaker LRO is the leading multifamily lease rate optimization solution used to maximize revenue from apartment leases. Rainmaker's LRO multifamily revenue management system produces optimized pricing recommendations for a large variety of unit types. Prices are based on hundreds of factors that influence rate setting including traffic and lease duration, move-in dates, competitive influences and other metrics. The system also produces enterprise-wide demand forecasts by measuring and analyzing historical and current market metrics. LRO performs calculations necessary for occupancy predictions that are dynamically updated as market conditions change.

About Rainmaker

The Rainmaker Group - a Microsoft Silver Partner software and services company - is an industry-leading provider of revenue management and profit optimization solutions to owners/operators in the multifamily housing and gaming/hospitality industries. Rainmaker software, coupled with professional business consulting services, enables multifamily housing operators to maximize revenue from apartment leases and helps operators of casino hotels and other hospitality enterprises secure the most valuable customers to increase their profitability. Used by more than 60 percent of the companies deploying revenue management systems in the multifamily housing industry, Rainmaker software delivers real results for operators such as Archstone, AvalonBay Communities, Equity Residential, Post Properties, Simpson Housing, Mid-America Apartment Communities and a number of other leading companies. Gaming/Hospitality clients include leading casino/hotel organizations such as Atlantis The Palm Dubai, Caesars Entertainment, IP Casino Resort Biloxi, Isle of Capri Casinos, MGM Resorts, Omni Hotels & Resorts, Wynn Las Vegas and many others. Headquartered in northern Atlanta, GA, Rainmaker is a solid, profitable, rapidly growing, privately held company. For more information, go to www.LetItRain.com.

Contact:

The Rainmaker Group
Bruce Barfield
4550 North Point Parkway, Suite 400
Alpharetta, GA 30022
Phone: 678-578-5700
Email: sales(at)letitrain.com
http://www.letitrain(dot)com


Media Contact:
Julie Keyser-Squires, APR
Softscribe Inc.
Phone: 404-256-5512
Email: Julie(at)softscribeinc.com
http://www.softscribeinc(dot)com

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Tags: Kathy Dahl, LRO, multifamily housing, Price Optimization System, Revenue Management, Softscribe Inc., The Rainmaker Group


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Julie Squires
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Softscribe Inc.
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