Razor Blades and Lemonade Announces Partnerships With Bay Area Artists; First Featuring Alia Zin

Razor Blades N' Lemonade

Bay Area clothing brand Razor Blades & Lemonade have just announced a project that will feature partnering with local Bay Area music artists, and their first partnership is to be with the up and coming LA-based female rap artist, Alia Zin. The Razor Blades & Lemonade clothing brand (also stylized as RBNL) offers beanies, t-shirts, hoodies and leggings, but this brand is about far more than a fashion statement. The core philosophy of RBNL is about creating a positive expression out of a negative situation in life, and transforming pessimistic thinking into a positive outlook. The partnership of Razor Blades and Lemonade with Alia Zin captures the spirit of this philosophy, with Zin’s own edgy lyrics and down to earth style reflected in the ideology of RBNL.
Growing up between Oregon, California, Hawaii and Nevada, rap artist Alia Zin draws on a range of experiences and stories in the words of her lyrics, with an uncanny ability to bring expressions, thoughts and feelings to life with vividness and emotion. Her words are spoken truly and from the heart, celebrating the reality underneath materialism which is at the core of RBNL’s philosophy as well. In a recent promotional shot, Zin is photographed wearing a black Razor Blades & Lemonade tee shirt with white logo, along with faded jeans and natural hair, in a style that balances both the femininity and down to earth realism that Zin embodies. At just 21 years old, Alia Zin’s career is developing towards her debut album “Wiccan”, expected to arrive to all digital outlets Halloween 2016.
Just as the ideology behind Razor Blades & Lemonade is about taking the negative viewpoint of life, the razor blades, and transforming it into a positive way of thinking, creating lemonade, Zin’s lyrics also touch on the pain, struggles and trials in life that listeners can relate to. Unlike other female rappers, Zin’s words are clear and unaffected, cutting straight to the heart of the meaning and intention behind them. Her creative process also comes from a spiritual space as she taps into current emotion and speaks straight from the soul. In the humble beginnings of her career she connected with Hip-Hop legend D.O.C., featuring on an AD-soul track and headlining packed out shows. Zin almost quit music to pursue a college degree in History, but soon decided that she was born to do music and is now working hard with LA based production team “PAKK Music Group” towards releasing her first album.
As the first connection with a local artist, the partnership between Razor Blades & Lemonade and Alia Zin couldn’t be a more ideal match. The harmonious synchronization of message, style and philosophy sets the anticipation for great things to come. As Razor Blades and Lemonade continue to develop partnerships with other local Bay Area artists, it’s a reminder of the roots and origin of the brand and where it has come form, as well as reinforcing the message of its central philosophy that makes RBNL so unique and groundbreaking.

Whats the meaning behind "Razor Blades & Lemonade"? "Blades" represents the pessimistic way of thinking, that negative outlook on life and the feeling of failure or giving up. "Lemonade" represents the optimistic way of thinking, knowing things will get better because you see the light at the end of the tunnel.

Phil Stevenson, Owner & President, Razor Blades N' Lemonade

Source: Razor Blades N' Lemonade

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Tags: bay area hip hop, bay area rap, bay area rapper, clothes, clothing line, fashion, hip hop, independent clothing line, rap, underground clothing, urban clothing line


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