REALeadership Alliance's New Leadership Training Workshop Prepares Leaders for the Challenges of t

Online, October 7, 2009 (Newswire.com) - San Diego, CA, Oct. 8, 2009 -- Will Marre, leadership training expert and CEO of REALeadership Alliance, a sustainability consulting firm, announces a new leadership training workshop called REALeadership: Growing Your Business and Saving the World at the Same Time (see http://www.willmarre.com/wm/training/). Marre draws on his over thirty years experience with clients such as Johnson and Johnson and Nike to change leadership training at its foundation.

According to Marre, most leaders today are ill prepared to break beyond brute-force personal effort to win and keep business because they have only been trained in skills and competencies that are simply inadequate to deal with the raging complexities of the 21st century. In "New Leadership Training for Strategic CSR" (http://www.prweb.com/releases/leadershiptraining/leadershipdevelopment/prweb2995974.htm) Marre discusses how today threats and opportunities of new technologies, demands for social responsibility, challenges of sustainability and shifting values of employees and consumers have changed the requirements of effective leadership. He states, "Business-as-usual is simply unsustainable and many great organizations are suffering. But there is a clear new path through the jungle of competition and confusion that world-leading companies and fast-moving innovators are trailblazing."

In his two-day workshop Marre challenges leaders with a new leadership paradigm based on turning ideas into value instead of things into money, a new business model focused on creating unique value, a new innovation process that reduces costs and waste and invents new services and products, and a new marketing model that goes beyond branding to engaging customers in virtuous cycle of "active advocacy."

Marre states, "Today there is an unprecedented opportunity for organizations to break away from their competitors and create new value, new products and new customers. But it won't come by trying harder using the same thinking that's brought us here. What's needed is REALeadership."

For information regarding REALeadership leadership training contact Candie Perkins, [email protected].