Reliance Footprint plans major expansion

Online, March 10, 2010 (Newswire.com) - Reliance Footprint - the footwear arm of Reliance Retail Group, is eying major expansion. Gopalakrishnan Sankar, chief executive, Reliance Footprint says, "The places where we are set to open our stores include Jabalpur, Amritsar, Hyderabad, Ahmedabad, Belgaum, Vijayawada, Mysore, Coimbatore, Gurgaon, Raipur, Mumbai, Bhubaneshwar."

Reliance Footprint recently launched its 4,500 square feet store in Bangalore at Mantri Square mall. "We can't specify the exact amount but generally speaking the costs can vary anywhere between Rs.1,500 per sq.ft to Rs.2,000 per sq.ft on carpet area," informs Sankar. "We are targeting to achieve a 15 per cent market share in the organised footwear market in the next five years."

The rapid expansion of Reliance Footprint in India is a testimony to the fact that Reliance Footprint's products and services have been appreciated by its customers. An inaugural offer of upto 60 per cent discount is being offered to the customers on their purchases at Reliance Footprint during the launch period.

Reliance Footprint offers a wide variety of footwear and other consumer commodities including handbags and accessories together with a line-up of international brands from America and Europe. Reliance Footprint offers a troupe of various categories like casuals, formals, casual sports, comfort wear, kids wear and home wear. Reliance Footprint also engages in selling private labels and is also coming up with specially crafted footwear for people with foot deformities. Reliance Footprint is aiming at a share of about 10-12 percent in the entire footwear industry in a time span of a few years.