Roozt.com & Project Isuga Feed 100 African Schoolchildren Orphaned by AIDS Through Daily Deals!

Online, March 4, 2011 (Newswire.com) - Roozt.com, a Daily Deal platform exclusively for socially responsible brands, recently featured apparel company Project Isuga, and through their online sales were able to feed one hundred orphaned children in Africa who have lost parents to AIDS will have school lunches.

Project Isuga retails 100% organic cotton fashionable scarves, with the intent to bring awareness to the plight suffered by so many children throughout South Africa. For every scarf sold on ProjectIsuga.com, the company provides school lunch for a child who might otherwise go hungry.

Roozt.com is cause commerce platform that features daily deals up to 80% off products from socially responsible brands that use business to make a difference in the world. The company also donates 1% of every sale to the nonprofit of the buyer's choice.

Through the partnership, Roozt.com agreed to retail Project Isuga scarves on the Roozt platform site for a two-day period.

Using the Roozt.com platform to spread national visibility and awareness of the Project Isuga cause among its tens of thousands of subscribers, Roozt customers grabbed up the 100 limited quantity of scarves available for purchase in less than 4 hours, making Project Isuga one of Roozt's fastest sell-outs deals to date.

"When we learned about Project Isuga, we were inspired and enthralled to make them a Roozt Approved brand and feature their products and story on our platform. It was a no-brainer and our customers shared in that excitement by the thousands." explained Brent Freeman, CEO & Co-Founder of Roozt.

"This type of impact is exactly what it's all about, and why we started Roozt in the first place," said Freeman. "We envisioned a platform that connected inspiring brands who are making a difference in the world, like Project Isuga, with customers who actively shop for those products. We're very humbled that we could be a help Project Isuga create such a positive impact in such a short period of time."

It was estimated in 2010 that over 20 million children in Africa have lost either one or both parents as a result of AIDS. According to the Southern African Children's Resiliency Project, school lunches are one of the biggest costs for orphanages.