S&S Worldwide Goes Pink To Support NBCF

Online, April 27, 2010 (Newswire.com) - 4/27/2010 - For Immediate Release

S&S® WORLDWIDE GOES PINK

COLCHESTER, Conn. - S&S Worldwide is proud to announce a new partnership with the National Breast Cancer Foundation, Inc. (NBCF). S&S is launching a new line of pink physical education products, available May 15, that include a basketball, flying disc and playground balls. A portion of each sale will support the NBCF and its mission to spread knowledge and foster hope in the fight against breast cancer.

"We will find a cure, but until we do, we need organizations like the National Breast Cancer Foundation to provide preventative services and help give women the hope they need to win this monumental battle," said S&S Co-President Hy Schwartz. "We should never underestimate hope. It's what gives women fighting breast cancer the hope and support they need to recover."

S&S Worldwide, a family-owned company for more than 100 years, believes in giving back on a local and national level. While its primary business is improving the social fabric with products that help people to play and learn, S&S proudly leads community efforts like cleaning up the town green in its hometown of Colchester, raising awareness of the obesity epidemic and supporting national groups like YMCAs, NASPE, Boys & Girls Clubs of America, and now, the NBCF.

"Breast cancer touches so many people. These are our friends, families, neighbors and our customers," said Co-President Adam Schwartz. "We must all come together to defeat this dreadful disease. The valiant efforts of the NBCF help save lives and we're proud to support them."

The new pink products will be co-branded with S&S's Gator Skin® or Spectrum™ names, as well as the National Breast Cancer Foundation logo.

For more information on this partnership, visit http://www.ssww.com/gopink/

For more information on the National Breast Cancer Foundation, visit www.nationalbreastcancer.org

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S&S® Worldwide is a national distributor of arts and crafts and sporting goods products for recreation, health care and education professionals. S&S is headquartered in Colchester and has been in business for more than 103 years.

The National Breast Cancer Foundation® is a nonprofit organization dedicated to extending women's lives through education about breast cancer, early detection and providing free mammograms for women who otherwise could not afford it.