San Diego Customers Can Compare BMW Models with BMW of Escondido's New Online Feature

Online, February 11, 2012 (Newswire.com) - BMW of Escondido is excited to announce a new feature on their website that makes the research and buying process easier than ever for their San Diego customers. The BMW Model Comparison feature provides unbiased, third party comparison data on every BMW model, as well as competitor's models.

By visiting http://www.bmwofescondido.com/comparision.aspx, customer can select a BMW vehicle they are interested in and compare it to up to three different models. The feature will automatically select two competing models, such as an Audi or Mercedes-Benz, and leave a third option for the user to add an additional vehicle.

From there, the feature will show users "praise" for the BMW model they selected from third party sources such as Automobile Magazine, Car and Driver, and Edmunds. Users can then go though all desired categories to compare information from items like features and specs and model accessories, to owner benefits and media buzz.

Once customers have decided on a BMW that best fits their wants and needs, the BMW Model Comparison feature allows users to easily find the estimated payments for the BMW vehicle, as well as receive a quote from BMW of Escondido.

San Diego customer can feel confident in knowing all the information from the comparison tool is unbiased and reliable thanks to all of the data coming from an independent third party.

Visit BMW of Escondido online at http://www.bmwofescondido.com to try the new BMW Model Comparison feature or to browse BMW of Escondido's current inventory. Also, keep up-to-date on all the latest news, sales and events on BMW of Escondido's Facebook page at http://www.facebook.com/bmwofescondido.

About BMW of Escondido:
BMW of Escondido is proud to have served the San Diego, CA area for over 25 years. Carrying a full line of new and used BMW cars, BMW of Escondido offers the best selection when it comes to purchasing a vehicle. The knowledgeable service department is prepared to assist with repairs and routine maintenance and the BMW Parts Department offers one-stop shopping on a full selection of BMW parts and accessories.