Seaweed Industry Report Released: The World of Seaweed Cuisine: A Study of Snacks, Salads, Spices, Spreads and Other Foods

Online, July 30, 2013 (Newswire.com) - The World of Seaweed Cuisine: A Study of Snacks, Salads, Spices, Spreads and other Foods (July, 2013) indicates that seaweed producers, packaged food manufacturers and restaurants can drive growth by introducing prepared foods made with seaweed. Roasted seaweed snacks made with nori and seaweed salads made from wakame or kelp are among the products companies have developed to meet strong demand for snacks and other prepared foods that are healthy, unique and delicious. Companies have also introduced a broad array of highly innovative products in recent years that are designed specifically to appeal to the Western palate. These new products are likely to drive increased consumption of seaweed in markets outside of Asia and that will benefit companies throughout the seaweed industry.

The World of Seaweed Cuisine provides strategic insight for companies that are considering developing packaged foods made with seaweed or are working to optimize their efforts to promote such products. It is distinct from SIA's Health and Wellness Marketing in the Seaweed Business: A Primer in that it is focused primarily on innovation and gourmet foods rather than just those products that are marketed as highly nutritious or health-enhancing. The report is designed primarily for managers, marketers and product development teams that are currently selling prepared foods made with seaweed in Western markets or are considering introducing such products in these markets. At US$200, this report is an exceptional value for any organization.

SIA's Managing Member, Jeff Johnson, explains that "the pace of innovation at established brands and newcomers alike is accelerating as companies work to gain an edge and stay in front of the competition. It is exciting to see several of the products highlighted at this year's Natural Products Expo West, such as SeaSnax, GimMe, and Sea's Gift taking off. I think it is great to see the vegetarian seaweed caviar from Austria and Germany also doing well. This is a great report for product developers and marketers who want to see the latest products and marketing approaches as well as the seaweed species that are changing the way the world eat."

The 74 page report includes the following sections:
• Report Overview
• Executive Summary
• Market Background-Global Economic Indicators
• Global Sales Trends
• Seaweed Snacks: Common and Innovative Options
• Seaweed Salads
• Seaweed Soup Mixes
• "Vegan Caviar" and other Seaweed Spreads
• Seaweed Salts and Spices
• Seaweed pasta, pesto and pizza
• Concluding Remarks

SIA plans to publish additional seaweed market reports in 2013 on pet care, animal feed and other products made with seaweed. Companies are welcome to contact SIA if there are topics they would like us to cover in future reports.

Purchase the report or purchase a SIA membership and the report (saving 50% off this report and all future ones plus receiving special member only benefits).

About Seaweed Industry Association

Seaweed Industry Association (SIA) (https://seaweedindustry.com/) is an international trade association dedicated to expanding and promoting seaweed product sales. Sectors of the exciting multi-billion dollar seaweed industry include food, agriculture, health and personal care, cosmetics, and chemicals. There are hundreds of small, medium, and large companies in dozens of countries from the tropics to the poles producing and selling thousands of products with over 300 types of seaweeds from hundreds of thousands of harvesters. This is the amazing commercial seaweed supply chain.

SIA is dedicated to helping members of the commercial seaweed industry:
• Expand export sales
• Reduce shipping costs through volume discounts
• Connect with buyers and sellers
• Receive important industry and market data and information