SoCal Events Discusses Effective Leadership Skills

Riverside, CA, March 19, 2015 (Newswire.com) - RIVERSIDE, CA –SoCal Events managers are committed to providing their associates with the means to develop the leadership and networking skills needed for outstanding interactive marketing campaigns. These efforts are evident in the success they’ve attained.

“We work diligently with our team members to ensure that everyone is equipped to achieve their goals,” said Yasmin, SoCal Events regional manager. “Each of our associates is extremely motivated and ambitious. It’s important to harness and direct that energy into leadership skills that will make a positive difference.”

"The people in an organization who show others respect, who recognize the contributions of their teammates before their own, and who cheer others on to success—those are your leaders,"

Yasmin, Regional Manager

According to Yasmin, it’s important for young managers to be able to separate the differences between titles and authority and what it truly means to lead others. “Too many people believe that if you’re the manager, everyone has to listen to you,” she explained. “In reality, leadership is so much more. A real leader doesn’t just tell people what to do. He or she shows them through example.”

“The biggest setup for failure in an organization is a leader who demands respect because of his or her title,” Yasmin continued. “Respect is earned and fear does not motivate. As we work with our young professionals, we instill the importance of being a leader who inspires others to strive for excellence in all that they do and who brings out the best in people.”

Yasmin stated that the company’s managers encourage their associates to practice being leaders in whatever role they’re in. “Anyone can lead from any position,” she said. “The people in an organization who show others respect, who recognize the contributions of their teammates before their own, and who cheer others on to success—those are your leaders.”

SoCal Events’ Managers Discuss Networking Best Practices

 Networking goes hand in hand with leadership at SoCal Events. “Relating to others is what we do,” explained Yasmin. “We establish connections with others. This is a skillset of its own that must be developed properly in order to achieve desired outcomes.”

“When it comes to success at networking, most people think quantity, or how many contacts they can score from one event,” noted Yasmin. “Think quality instead. A successful networking event should net you one or two really solid connections with whom you can build long-term relationships. Establishing these connections is a much more meaningful way to spend time than collecting a bunch of business cards from people who are going to ask who are you again when you try to follow up at a later date.”

Yasmin concluded, “Whether it’s leading a team or establishing a relationship with a potential customer or partner, at the end of the day, you need to ask yourself ‘did I make a positive difference today?’ If the answer is yes, then you’re on the right path.”

About SoCal Events

SoCal Events specializes in unique promotional initiatives that produce lasting, measurable growth in new markets. By utilizing analysis, promotional research and execution, SoCal Events’ team members design promotional campaigns and events that captivate audiences and significantly increase revenue. For more information, please visit socaleventsinc.com.