SocialCarnival.com Pays It Forward, Announces Online Launch On August 1

Online, July 29, 2011 (Newswire.com) - Father-daughter team John and Johnna Guzman, along with their team of visionaries have found a way to beat the depressed economy and are launching a family-owned company built specifically on the practice of paying it forward.

SocialCarnival.com is a new online discount deals site that offers its "SocialCarnival.com family members" savings certificates. With their online launch on August 1, SocialCarnival.com sees an opportunity to cater to small local businesses that aren't a good fit and often overlooked by the site's larger competitors.

But unlike their competition, with every purchase on SocialCarnival.com comes the ability to make a difference. Upon check out members choose from SPCA Tampa Bay, HARC and Big Brothers and Big Sisters of Tampa Bay, (with more charities to be announced) to receive a donation from their purchase price.

"Charitable donations are on the decline. SocialCarnival.com wants to give back to the community by allowing our members help our selected charities continue to have the ability to help others," says Johnna. "We pride ourselves on being socially conscious and want to be recognized as more than just a discount deals website. We want to give back, make a measurable difference, and set the tone for other businesses to follow."

Janet Valles, SPCA Tampa Bay Special Events Manager says that the SPCA Tampa Bay is excited to be one of SocialCarnival.com's charities of choice. "We are very happy to be a part of this exciting opportunity to give back to the community and save the lives of the animals we so proudly serve."

And if the SocialCarnival.com name isn't familiar now, just wait says Johnna. The name and reason behind its inception is simple.

"Social - especially in the age of social media - we all know what that means," says Johnna. "Carnival means celebration of life and our goal is to combine a celebration of savings with philanthropy. We saw an opportunity in a fast-growing and successful industry to make a positive impact and help our charities in the process."

Several members of the creative team that make up SocialCarnival.com left competing companies to become part of the SocialCarnival.com vision.

Johnna says, "After seeing firsthand our passion, innovation and commitment to local small businesses, we've assembled an experienced team that is excited to make a positive impact and not leave smaller local businesses out of an incredible business opportunity."

SocialCarnival.com showcases the very best deals on local products, services, entertainment and dining. The site is starting in major cities in Florida and targeted at the person who wants to experience the benefits of his city without necessarily having a lot of cash.

"We make enjoying the city affordable for our members," explains Johnna. "And we help businesses find new customers even during these tough economic times."

In addition to their daily deals website, SocialCarnival.com also offers a blogging community SocialCarnival.comcommunity.com where the site will host contests and recognize those doing good in the community.

"We want everyone to know that yes - we offer valuable discounts," says Johnna. "But really want to be known as the company with a heart and we want to recognize other people and businesses paying it forward. Anyone can say they want to make a difference in their community- it is the mission statement of SocialCarnival.com to actually do it."

Customers can sign up for free at SocialCarnival.com to receive daily deals. For a limited time, customers can register on SocialCarnival.com and receive a complimentary savings certificate for $10 off their first purchase and refer friends and family for additional SocialCarnival.com Referral Bucks.