Specialty Hospital Of America Launches Dynamic New Online Presence

Online, January 27, 2012 (Newswire.com) - Specialty Hospital Of America (SHA) today announced the launch of dynamic new websites for the corporation, its hospitals, nursing centers and outpatient surgery center. The sites' homepages welcome visitors with bold new colors, a clean uncluttered design, and moving images with featured content centered on the company's mission to provide renowned, expedited recovery programs, extraordinary personalized care, and the specialized expertise of their medical staff.

"With changing information needs, the introduction of many new services, and the availability of new web technology, it was time for a comprehensive redesign of our online presence," said SHA President Eric Rieseberg. "The new websites are easier to use, reflect a diverse range of patient services, and provide increased flexibility for future growth. They will greatly improve the online experience of patients, residents and their families. The sites have a fresh feel that we think appeals to a wide audience. We are all very proud of them and believe they are very representative of our position in the healthcare field."

SHA has also introduced new social media platforms such as Facebook, Twitter, YouTube channels and blogs. "It was our desire to create as many touch points as possible for our patients and residents as well as their families," Rieseberg goes on to explain. " Social media will play a crucial role in the future of communications to area residents and patients." For more information and to view the new websites visit:

• www.specialtyhospitalsofamerica.com
• www.specialtyhospitalofwashington.com
• www.capitolhillnursingcenter.com
• www.hadleynursingcenter.com
• www.outpatientsurgerycenterathadley.com.

About Specialty Hospital Of America

Specialty Hospitals of America owns and operates long-term acute care hospitals, nursing centers, and an outpatient surgery center in Washington DC. Its hospitals cater to patients needing long term stays in intensive care units, and its nursing centers offer general medicine, rehabilitation, diabetes, wound care, and endocrinology services. The newly approved Outpatient Surgery Center at Hadley is a full service, multi-specialty surgery center convenient for patients and physicians. The company is home to almost 900 healthcare and support staff employees in the Washington DC area.

Contact: Lisa Proctor
Phone: (202)574-5715/(202)360-9820