Spotlight 29 Casino Announces New Director Of Marketing

Executive Adam Sak will join with 13 years of industry experience

COACHELLA, CA (January 26, 2011) ... Adam Sak has been newly appointed to the position of Director of Marketing for Spotlight 29 Casino in Coachella, CA. He is joining Spotlight 29 Casino with an extensive background in television, special events and casino marketing. Sak most recently served as Director of Marketing for the Mineral Palace Hotel located in Deadwood, South Dakota.

"With his impressive track record, Adam brings a depth of marketing knowledge and innovation to Spotlight 29 Casino," said Tom Sedlock, General Manager. "His experience in communications, specifically with casino related branding, will be an asset to us as we continue to grow and build."

Sak's career began in the television industry as a Special Events Coordinator at FOX 17 in Nashville, TN. He went on to assume a vital role as the Executive Producer of a live daily mid-day show at FOX 29 in Buffalo, NY where show guests included celebrities such as Doc Severinson, Kitty Carlisle Hart and The Barenaked Ladies. He brings more than 13 years of marketing experience in the gaming industry where he served in upper managerial roles throughout the country, including Director of Marketing for the Seminole Casino in Hollywood, FL, and as Director of Marketing for Horizons Edge Casino Cruises in Miami, FL.

Sak stated, "I am excited about joining Spotlight 29 Casino and look forward to working with the management team to increase market awareness and exposure. It will be great to work towards having an even larger presence in the Coachella Valley and beyond."

About Spotlight 29 Casino: Spotlight 29 Casino features 2,000 slot machines, a poker room, a high limit slot area and a Platinum Lounge for Platinum Club Members. The Casino also has table games including Black Jack, Pai Gow, Mini-Baccarat and Let it Ride. There are always $5 tables available. Spotlight 29 Casino offers world class entertainment in a state-of-the-art 2,200 seat showroom, the Blue Bar with live entertainment and/or DJs and Groove spinning hits from the 60s, 70s and 80s. There are an array of dining choices including JEM Steakhouse and the all-you-can-eat buffet at Cafe Capitata. Open 7 days a week, 24 hours a day. Spotlight 29 Casino is a business venture of the Twenty-Nine Palms Band of Mission Indians. www.Spotlight29.com, 760-775-5566.

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