Stevens & Tate to Speak at LeadingAge Illinois Private Duty Symposium in September

LOMBARD, Ill., July 24, 2018 (Newswire.com) - Stevens & Tate Marketing has been selected for the first time to present at the 5^th annual LeadingAge Illinois Private Duty Symposium. Internet Director Nicole Wagner will be presenting her insights on online marketing techniques. The symposium is being held on September 12 in Tinley Park, IL.

LeadingAge Illinois is one of the largest and most respected associations of providers serving Illinois older adults, and is the state chapter of the significant national organization. LeadingAge Illinois serves more than 500 providers including home and community based services (HCBS), senior housing, continuing care retirement communities (CCRC), assisted living, supportive living and skilled nursing/rehabilitation centers. Wagner will be presenting her ideas and insights on Wednesday, September 12, from 12:15 p.m. – 2:25 p.m., with a session titled “Attract, Convert, Close, & Delight Your Prospects with Inbound Marketing.”

Wagner will explain how social media encourages people to share and compare their experiences. She will explain how to draw potential residents to your website and convert them into qualified sales leads. This session will use a combination of presentation slides, hands-on worksheets, case studies, and a Q&A discussion in order to address using content to strengthen your brand in the eyes of your prospects and to describe how to nurture your prospect through the buyers’ journey.

The Private Duty Symposium is the result of a partnership between Home Care Association of America, Illinois HomeCare & Hospice Council, and LeadingAge Illinois. In its fifth year, the Private Duty Symposium brings together experts and thought leaders in the home care industry to inform, inspire and enlighten attendees.

Stevens & Tate Marketing (http://www.stevens-tate.com) is a full service advertising agency offering Internet advertising; award-winning, on-strategy creative; integrated message development; and cost-effective media planning and execution. Stevens & Tate creates focused, targeted solutions for its clients within senior living, healthcare, pharmaceutical, homebuilding, CPG and food, grocery and retail, travel and tourism, and business-to-business industries.

Nicole Wagner, Internet Marketing Director at Stevens & Tate Marketing (www.stevens-tate.com), leads an enthusiastic team in strategic planning, web development, social media and search engine marketing, as well as Internet and mobile marketing. She can be reached directly by calling (630) 627-5200 or via email at [email protected].

For more information, contact:
Debbie Szwast, 630-627-5200
[email protected]

Source: Stevens & Tate Marketing