Stibo Systems Helps Mitchells & Butlers' Recipe for Success

Online, January 17, 2011 (Newswire.com) - Reading, UK - 7 January 2011 - Mitchells & Butlers, the leading operator of restaurants and pubs in the UK, has selected the STEP master data management platform from Stibo Systems to help improve its product information management for ingredients, suppliers, recipes and menus across its range of industry leading brands including Harvester, Vintage Inns and Toby Carvery.

The implementation of STEP will underpin Mitchells & Butlers' drive to develop its processes, systems and data quality in order to be able to make the best possible decisions regarding menus and drinks ranges, and to be more agile, rapid and responsive in going to market. STEP will support the restaurant menu change cycle, the on-boarding of products from the GS1UK datapool, as well as the development process for new recipes and menus.

With STEP as the central hub for numerous other applications in the Mitchells & Butlers landscape, the restaurant and pub company will significantly reduce duplication and errors in data maintenance.

Mike Sackman, IT director of Mitchells & Butlers said, "We put a number of vendors through a formal selection process and determined that Stibo Systems could best meet our MDM needs both now and in the future."

"It is very exciting to welcome Mitchells & Butlers to our customer community. We have a long history of supporting our customers' MDM strategies and we look forward to working with them for a long time", said Mark Thorpe, managing director at Stibo Systems UK.

About Mitchells & Butlers
• Mitchells & Butlers is the UK's leading restaurant and pub company with brands including Harvester, Toby Carvery, Vintage Inns, Premium Country Dining Group, Crown Carveries, Sizzling Pub Co., Browns, Miller & Carter, Metro Professionals, All Bar One, Nicholson's, O'Neill's and Ember Inns.
• The Company owns and operates around 1600 restaurants and pubs across the UK.
• With around 40,000 staff, Mitchells & Butlers serves approximately 125 million meals and 450 million drinks each year and is one of the largest operators within the UK's £70 billion eating and drinking out market.
• Further details are available on www.mbplc.com