Strentos, First Free AI-Driven Digital Advertising Tool, Launches to Help Businesses Grow Online Sales
New artificial intelligence tech tool for small and medium businesses cuts marketing costs and opens new roads to generate awareness, identify online leads and boost sales
LOS ANGELES, January 20, 2021 (Newswire.com) - Strentos (www.strentos.com), the world's first free digital advertising planning tool powered by artificial intelligence (AI), launched publicly out of beta today to help businesses streamline and maximize their marketing dollars online. Formed by a veteran team of media buyers, designers, AI experts and entrepreneurs, the company recognized a critical need: small and medium-sized companies who rely on digital advertising and e-commerce for their survival are forced to rely on expensive media agencies. Strentos is a simple, effective, accessible and efficient self-service tool that empowers marketers to develop comprehensive, data-driven, short- and long-term paid media plans that maximize the impact of their budgets and determine the right digital platforms and social media channels (Facebook, YouTube, Google, TikTok, etc.) to target.
"The vast majority of companies are asking the same questions: How and where can we target customers online? How effective is our spend? Where are the results?" said Strentos co-founder Alex Howe. "They're frustrated with individual channels' siloed approach to marketing and with old school media and digital agencies who slap their clients with costly retainers and high commissions and, worst of all, keep them out of the decision circle. We knew there was a better way."
The solution, Howe continued, is to create a free tool that identifies the best channels to spend their money on, as well as the most effective strategies to generate sales on each. The result: empowered small and medium companies who will see positive growth and no longer need antiquated media agencies acting as middlemen.
Clients are already seeing results from using Strentos.
"This tool gave us information that our former agency charged thousands to create and allowed us to reach new customers on new channels we hadn't tried before," said Weston Grey, Chief Marketing Officer, South Bay Smart Homes. "Since then, we've generated record sales on a smaller budget. Any small business owner can tell you how critical that is."
About Strentos
Strentos is the first free digital marketing tool, powered by artificial intelligence (AI). Businesses can quickly create a free plan for engaging the most valuable audiences on the right social media and digital channels like Google, Facebook, Instagram, YouTube, Snapchat, TikTok and others. The tool was developed by a veteran team of media, communications, advertising and machine learning professionals to help companies create a comprehensive cross-channel advertising plan that maximizes the impact of their paid media budget. Take Control. Save Money. Maximize ROI. Learn more at www.strentos.com.
MEDIA CONTACT
Alex Howe, 202-271-7997
[email protected]
Source: Strentos
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Tags: artificial intelligence, B2B, B2C, digital advertising, digital marketing, e-commerce, Facebook, Google, Instagram, media agency, media buying, Snapchat, Strentos, TikTok, YouTube