The Brighton Effect - Wholesale Jewellery Inspired by Britain's Funkiest City

Online, May 30, 2013 (Newswire.com) - Brighton-based wholesale jewellery supplier intercollection has created a fresh, funky collection of stunning accessories inspired by the streets of one of the country's most popular party cities, and it's proving a monster hit with retailers in Britain and across mainland Europe. But it's nothing new. This is what Mr. Gil, the company's MD, has been doing for 20 years: keeping a close eye on the city's trendsetters, listening to retailers' needs and delivering exactly what everyone wants.

"We've been in the business more than two decades and we've always taken inspiration from our fashion-conscious, trend-setting city." he explains. "If people are wearing it in Brighton, it sells elsewhere. The city is a focus for mainstream high street trends and also has an exciting, rebellious underground fashion scene with strong Steampunk, designer, glamour and gothic influences. It's a relatively wealthy place and our creative people are also influenced by catwalk- style designer jewellery, making classic, classy accessories available to retailers at excellent wholesale prices."

As a result their collection has gone from strength to strength, with fresh designs added to the portfolio regularly to keep things nice and spicy.

With so much experience in the design, manufacture and distribution of seriously good quality wholesale body jewellery, fashion jewellery, silver and stainless steel men's jewellery, their industry knowledge is second to none. Teamed with unique, innovative designs, the company's superior manufacturing expertise and outstanding customer service have made Intercollection one of the wholesale jewellery scene's most consistently popular hard hitters.

What's next on the scene? Whatever the next trend turns out to be, Intercollection will have it on their customers' shelves in no time, given a special Brighton twist. The current trend for pretty, complex necklaces strewn with crystals, beads and interesting objects is well represented on site, a huge choice of on-trend neckwear for women. Steampunk jewellery and creative piercing, both adopted early by Brighton's fashion glitterati, have resulted in lines that are fast developing into top sellers. And Intercollection's brand new websites Jewellery Collection & Mainlysilver where customers can explore superb quality silver jewellery has always been a big hit with retailers.

Last but not least you can trust Intercollection to bring only the highest grade raw materials to the party, using the latest modern manufacturing processes to create beautiful contemporary products whose quality is hard to match. "Some of our retail customers have been with us for years and years," concludes Mr. Gil, "because of our really good service and good prices, but also because we bring the best and freshest new trends to life so quickly. If it's cool, we stock it. If it's a new trend, we'll be amongst the first to respond to it."

What about the future? Men's jewellery has gone mainstream and males of all ages and tastes accessorising on an everyday basis. The ongoing piercing revolution is set to bring a steady stream of new creative opportunities. Jewellery is a fashion statement everyone can afford to make. And Brighton keeps on delivering inspiration. As Mr. Gil says, "Things are looking bright and shiny down our way!"