The Cows Have Gone Digital at a Maryland Chick-fil-A!

Online, August 5, 2010 (Newswire.com) - The cows have put their bovine brains together and found a solution that works for promoting the "Eat Mor Chikin" message within their Hagerstown, Maryland restaurant...Noventri digital signage.

The Chick-fil-A operator Randy Scott faced the challenge all restaurant operators face, how to market products on a daily basis. Up until now owners had to rely on handwritten signs or printed signs that were cumbersome to update. Scott wanted something that was intriguing, cutting-edge, and multi-faceted...a new form of communication and Noventri was the obvious choice.

Noventri installed the SF-100e digital signage player that powers a 26-inch LCD screen at the condiments counter where patrons can view daily promotions and specials as they wait in line to place and pick up orders.

"One of the challenges faced by all restaurant operators is finding ways to concisely market their products," says Scott. "At Chick-fil-A communication and maintaining our image is critical. For us, Noventri fulfilled our needs with their digital signage solution. Our staff loves it and our customers are "wowed" by high-definition images that 'shout' to our customers without being intrusive."

The SF-100e is manufactured exclusively by Noventri and is a green, non-PC technology that provides exquisite high-definition content for signage and menu boards. Noventri digital signage technology is used by eateries at the Java City, Houston Astro's Minute Maid Park, Baltimore Orioles Camden Yards, The Newseum, Maryland Science Center as well as numerous convention centers and hotels.

For information contact Judy L. Hoffman at: [email protected] or call 301-790-0103.