The JAR Group Nominated for Agency of the Year at 2011 Golden Link Awards

Online, June 24, 2011 (Newswire.com) - The JAR Group, an interactive marketing agency based in New York, has been nominated for the LinkShare OPM Agency of the Year Award for the second consecutive year. The JAR Group was named the recipient of the award at the 2010 Annual LinkShare Golden Link Awards. This year's winners will be announced during the LinkShare Symposium East Luncheon at the Waldorf Astoria in New York City on June 28th, 2011. The award recognizes an OPM or Agency that does an outstanding job managing an Affiliate Marketing program in the LinkShare Network.

The Golden Link Awards ceremony will bring together more than 500 Advertisers, Publishers, Outsourced Program Managers, and Agencies to celebrate great industry leaders and innovators. Over the last year The JAR Group (http://www.thejargroup.com) has been working to refine and expand its affiliate offering, aiming to accomplish this goal by focusing efforts towards continuous industry training, maximizing marketing opportunities, and building out an award-winning team. LinkShare Symposium and the Golden Link Awards are a culmination of the year's efforts, bringing together hundreds of online marketing professionals in a gathering place for networking, educating, and business planning.

A.J. Lawrence, founder and CEO of The JAR Group, says of the nomination, "It was an honor to receive the Agency of the Year Award last year, and we are excited about being nominated again in 2011. We are dedicated towards being leaders in the industry and we continue to be inspired by our awesome clients and great network of publishers. At the end of the day, we are not easily satisfied and our benchmark for success continues to rise."

Also among nominees for the 2011 Golden Link Awards are JAR Group clients DHC and Waterford, Wedgewood, and Royal Doulton. DHC Skincare, the #1 direct mail skincare company in Japan, is a nominee for Innovative Advertiser of the Year, which recognizes an advertiser that has overcome challenges faced by online marketers using unique initiatives that facilitate new partnerships, increased sales, and delivered great ROI. WWRD, the leading provider of luxury home and lifestyle products worldwide, and DHC are both nominated for the Publishers Choice awards, which is bestowed to the advertiser with the most votes from the LinkShare publisher community.

Donna McCarthy, Director of Performance Management, leads The JAR Group affiliate team, and is also a recipient of numerous LinkShare honors and awards including the Best Overall Distribution Strategy and Best Overall Communications Strategy finalist. She has also served on the LinkShare OPM Advisory Board.

To inquire about how The JAR Group's affiliate marketing team can help build, optimize, or manage your affiliate program, contact [email protected] or visit us at http://www.thejargroup.com/services/affiliate-marketing/.