The social media marketing challenge: who visits the company website?

Online, February 21, 2010 (Newswire.com) - London 21 Feb 2010 - The web service LEADSExplorer delivers the solution for solving the problem of the incognito visitors that are landing on your website due to your social media marketing efforts.

Today there are many possibilities and different channels are available for marketers to address and attract potential customer to the company website: Facebook, Twitter, LinkedIn, Youtube, blogging, content marketing, article writing and even PR.
All these marketing driven efforts generate traffic and bring visitors to the website looking for more information by the interest created by the social media marketing.

Although they are interested only a minority of these visitors will ever contact the company and then even a large part of them will even use a web based email address (gmail, AOL, Hotmail, ...) which has no value as you don't know the company name.

As a result all your social media marketing efforts have little effect and bring minimal number of leads and hardly any business.

In order to solve this problem LEADSExplorer provides the company names of the visitors, their location (country, city), time zone location of their PC, language, Internet origin (search terms used, referencing website, link clicked) and their interest based upon the pages visited.

This data will allow you to know who is visiting your website and evaluate (qualify as lead) if the company is interesting enough to contact them.
This solution works for both new leads and existing customers, who you can follow their activity on your website during each step of your sales process.

For more information about this powerful visitor identification information, lead generation and customer intelligence system, please visit: www.LEADSExplorer.com