Today's (Savvy) Companies Can Rock The QR Code

Online, June 14, 2011 (Newswire.com) - This week Lori looks at a new effort from Fiat to make the best use of the latest technology to "rock" sales.

"This video from Fiat is EXACTLY what people want - it even has a gaming aspect to it, which as Mafia Wars, Farmville and Angry Birds have proven people LOVE!

The marketing geniuses used QR technology to recognize street signs and then based on what type of sign you are at, they show you how the car performs at stop signs, parallel parking, even caution signs and how well it handles tight curves," she writes.
Lori also explains how this new technology could boost sales at your business, too.

"The possibilities for YOUR business are ENDLESS...
If you had a gym you could load up images of your equipment and using their phone your customers could see how to use the equipment. A personal trainer in your pocket, right?

If you owned a restaurant, show a video of your featured specials being made - it's one thing to have a menu - it's a GREAT way to sexify your food by showing them a view of it being prepared. Or have testimonials from your fans saying what their favorite dish is and why your restaurant is the best in the whole wide world.
Hair salons could ROCK this by taking photos of finished hair styles and give them a quick how to on an up do," she writes.

With the onslaught of new technology and the need to stay abreast, many clients contact REV asking for their help in not only social media applications and strategy but other online initiatives such as website optimization, SEO and pay per click advertising campaigns. AS CEO of Rev Media, Lori understands what companies need and expect from their social media strategies and she knows how to deliver it. You can check in with her blog every day for social media tips, tricks and the latest trends. Three times a week she focuses on an existing social media campaign for review. She shows you what it is right, what is wrong and what they could have done better to win customers and boost revenue.

For more information on Lori R Taylor and REV Media Marketing's services please visit REVmediamarketing.com.

About Lori R Taylor, Chief Executive Officer, REV Media Marketing, LLC: With over 20 years experience as an award winning direct response copy writer, brand builder and social media strategist, Lori focuses on unique content marketing strategies to build brand awareness, authority and rapport with your audience. REV Media Marketing, LLC is a "direct response 2.0" boutique agency in Cincinnati, Ohio focused on leveraging social media strategies integrated with internet marketing techniques to drive more leads and more sales to their client's bottom line.

Extraordinary engagement means knowing how to listen and add value in a way that is meaningful and mutually beneficial. This strategy has allowed Lori to build her Twitter following to more than 40,000 people in less than 6 months and more than 2,000 fans at her Facebook fan page.

Lori's 17 year career with RR Donnelley has given her extensive direct mail experience. She has created strategies and mailed billions of pieces of mail, helping one organization, in particular, raise over 2 billion dollars in 15 years, $5.00 at a time. The only way to optimize any channel is to test with a laser like focus. Good ideas are a dime a dozen. Execution is priceless.

Lori believes that going viral is a happening not a strategy, "If content is king and context is queen, you need to be relevant and extraordinary if you want to go viral." People hire Lori for one reason: her ability to create ninja like marketing road maps that leverage your marketing dollars and deliver measurable results straight to your bottom line.

About REV Media Marketing, LLC
REV Media Marketing, LLC turns the light on for your business by building awareness for your brands, carefully crafting and translating what you stand for, then participating and starting conversations with the right people at the right time. Their approach is fun yet strategic and methodical, with a greater purpose in mind: building trust, authority and want-focused-buyers to deliver more sales to your bottom line.

By focusing on positioning your message in a meaningful and purposeful way, they set goals and strategy, taking the mystery out of the process. By measuring results, REV fine-tunes the ideas that will get consumers and influencers discussing your products and services, ultimately transforming them into buyers.

For more information on REV Media Marketing please visit us at revmediamarketing.com.