Towne Mortgage Company Selects VIP, the Mortgage Industry's Premier Enterprise Sales and Marketing Automation Solution From Vantage Production

Growing mortgage lender selects VIP, a mortgage-specific, end-to-end sales, and marketing automation solution, to build its growing mortgage loan origination team.

Towne Mortgage Company

Vantage Production, LLC, a leading provider of mortgage industry sales and marketing automation solutions, announced that VIP, its enterprise sales and marketing automation platform powered by CRM data, has been selected by Towne Mortgage Company.

“We chose VIP to automate and centralize the key sales and marketing functions for our retail sales division,” said Dan Calcaterra, Vice President and Senior Director of National Retail Sales of Towne Mortgage Company. “This platform enables our team to focus on origination and achieve their sales goals.”

The ongoing flow of referrals from our partner network is critical to our success, and the continuous stream of valuable, updated content provided by VIP helps us do just that.

Dan Calcaterra, VP and Senior Director of National Retail Sales, Towne Mortgage Company

As a long-time client of Vantage Production, Towne Mortgage was already familiar with individual product solutions, including Mortgage Market Guide and Platinum Marketing. Knowing the high-quality content and deep mortgage experience the Vantage Production team provides made selecting VIP the logical decision.

“We need to continue attracting and maintaining profitable partner relationships by consistently delighting them,” said Calcaterra. “The ongoing flow of referrals from our partner network is critical to our success, and the continuous stream of valuable, updated content provided by VIP helps us do just that.”

“Vantage Production provides the solutions that empower our clients to close more loans,” commented Todd Ballenger, Executive Vice President of Vantage Production. “We are excited to expand our work with the Towne Mortgage team.”

About Vantage Production

Vantage Production, LLC is the nation’s premier provider of content, technology, and services supporting the sales and marketing of mortgage products. With more than 15 years’ experience serving tens of thousands of mortgage loan originators, Vantage Production empowers lenders to close more loans and minimize risk with solutions that are designed by mortgage experts, for mortgage experts. For more information, please call (800) 963-1900 or visit www.VantageProduction.com.

About Towne Mortgage Company

Founded in 1982, The Towne Mortgage Family of Companies has more than 35 years of experience in the mortgage industry servicing middle-income borrowers.

Under the leadership of CEO, Andrew Smith, and Chairman, Dale LeFebvre, since 2014; we’ve experienced aggressive and consistent growth. This is reflected in a significant increase in our overall volume, MSRs, portfolio, human capital and nationwide branch locations. Due to their management, Towne has increased the number of middle-income borrowers we serve by over 400 percent from a mere 6,000 to more than 25,000 as of December 2017.

Towne is committed to serving its borrowers with superior pricing and quality service using innovative, cutting-edge technology.  With an experienced workforce and a focus on delivering a streamlined, yet personal, borrower experience, we expect continued success in the years to come.

Media Contact
Emily Smith
Vantage Production, LLC
Marketing Manager
(732) 526-1577
[email protected]

Source: Vantage Production, LLC

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Tags: Content, CRM, Mortgage, Mortgage Market Guide, Partners, VIP


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Tabrasa, LLC is the nation's premier provider of content, technology and services supporting the sales and marketing of mortgage products.

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